Senior Fellow in Social Innovation
Nan Ives is a brand marketer and social innovator who led marketing, communications and corporate social responsibility (CSR) strategies at Fidelity Investments for 22 years. Blending a dynamic communication style and an innovative mindset, Nan successfully held leadership roles across a diverse set of functions and business units. Her expertise includes brand strategy, experiential marketing, sponsorships, employee engagement, and design thinking.
Nan established Fidelity’s approach to public philanthropy, including the development of Fidelity Cares as the umbrella brand for community relations and volunteerism. Throughout her career, Nan has created successful cause marketing programs and thought leadership campaigns with a number of high-profile partners such as Boston Pops, Forbes, LA Phil, NBC Universal, NE Patriots, PGA Tour, and TED.
In her role as SVP of Corporate Sponsorships, Nan created Fidelity FutureStage, a ground-breaking CSR initiative that provided resources and life-changing opportunities to underserved students in public school arts programs. The program garnered national media attention, engaged consumers in 127 different countries, and attracted the involvement of many high-profile celebrities such as Elton John, Queen Latifah, and Lin-Manuel Miranda.
As a champion of innovation, Nan became an expert in design thinking, leading strategies focused on emerging customers segments as well as the modernization of the associate experience. Her belief in social impact and innovation has led her to work leading design thinking strategic planning sessions with several non-profits, including Points of Light Foundation, the Hands-On Network, and the Children’s Museum of Providence.
Nan holds an MBA from the University of Massachusetts but considers herself a lifelong learner, receiving certificates in Marketing Strategy, Global Social Responsibility, Next-Gen HR, Digital Marketing, and Design Thinking.