Marty Anderson

Senior Lecturer

Lewis Family Distinguished Senior Lecturer in Social Innovation
Academic Division: TOIM


Senior Lecturer Lewis Family Chair in Social Innovation Marty is a practitioner faculty who focuses on complex networked industries and organizations of all kinds. His role is identifying new venture or innovation opportunities. He travels the world documenting technologies that are rapidly changing networked human behavior at many levels. Marty has 30 years of international commercial and research experience in more than 40 nations. Before Babson he worked on large scale corporate turn-arounds that involved realigning entire demand and supply chains, and global sponsored research programs at MIT. Since coming to Babson he has done similar work in executive education and consulting on all continents. For 10 years he watched first hand as more than 6 billion mobile devices were deployed in all areas of the world, and has been tracking how this network is changing global human systems in: media, education, communication, health care, and in basic infrastructure (water, energy, food, housing). Marty travels these ecosystems with colleagues capturing changes and opportunities on video, which is then assembled into "living cases" that seek to "bring the action" to people who cannot travel to it. He and colleagues are experimenting with VR to enhance this. Recently he worked with the Lancet Commission on Global surgery to help document the deployment of laparoscopic surgery in Mongolia. He is currently working on projects involving global healthcare, genomic innovations in water and waste, the conversion of electric grids to solar/wind, wearables, the infrastructure required for autonomous vehicles, and "the internet of things" that seeks to link all these together,

Academic Degrees

  • MBA, Harvard Business School
  • BA, Brown University

Academic Interests

Global scale infrastructure systems as a key source of innovation opportunities. How to visualize complex systems for entrepreneurial action. New forms of visualization: drones, VR, video based cases.

Awards & Honors

  • 2014 - Lewis Chair in Social Innovation, Lewis Foundation
  • 2006 - Thomas Kennedy Award



  • Anderson, M.L. (2016, December 13) Google's Waymo...Is Waymo Than Just the Car. link
  • Anderson, M.L. (2015, August 19) Southwest Airlines....LUV Lost in Management. link
  • Anderson, M.L. (2015, April (2nd Quarter/Spring) 29) Real-World Economics For Boomers. link
  • Anderson, M.L. (2008, ) How to Fix The Big Three. Providence Journal
  • Anderson, M.L. (2006, ) The First-Plus Third Global Development Model. Babson Insight
  • Anderson, M.L. (2004, ) Distant Sounds of Disruption – China, India and Linux in 2004. Babson Insight
  • Anderson, M.L. (2003, ) Are You a Distributor or Restrictor?. Babson Insight
  • Anderson, M.L. (2003, ) Making Connections. Babson Insight
  • Anderson, M.L. (2003, ) Strategy for the Next Decade - It’s Deja Cash Flow All Over Again. Babson Insight
  • Anderson, M.L. (2003, ) Emerging Nations Changing Global Power Game. Boston Globe

Cases and Teaching Notes

  • Anderson, M.L., Benedetti, L. (2015). Deployment of Laparoscopic Surgery in Mongolia. Laparoscopic Surgery Deployment in Mongolia,


  • Global Patient Community Engagement
    Anderson, M. Global Patient Community Engagement Extreme Affordability in Healthcare, Salt Lake City, UT (2015)
  • Laparoscopic Surgery in Mongolia - Living Case Demonstration
    Anderson, M., Benedetti, L., Price, R. Laparoscopic Surgery in Mongolia - Living Case Demonstration Lancet Commission on Global Surgery, Babson (2015)
  • Ethical Gold Mining
    Anderson, M. Ethical Gold Mining Jewelers Association Annual Meeting, New York, NY (2013)
  • Social Innovation on the Edge of Electricity
    Anderson, M. Social Innovation on the Edge of Electricity 2014 Exchange By Ashoka U(2013)

  • Anderson, M.(2011)

  • Anderson, M.(2011)

  • Anderson, M.(2011)
  • Living Cases on Goldlake
    Anderson, M. Living Cases on Goldlake (2011)
  • Mobile Device Use in Global Healthcare
    Anderson, M. Mobile Device Use in Global Healthcare (2011)
  • Entrepreneurship at the Edge of Electricity
    Anderson, M. Entrepreneurship at the Edge of Electricity Undisclosed, more than 20 audiences around the world (2007)
  • Social Networking Turns Global Music Industry Upside-Down
    Anderson, M. Social Networking Turns Global Music Industry Upside-Down Undisclosed, More than 20 audiences worldwide (2007)
  • Entrepreneurship as Economic Development
    Anderson, M. Entrepreneurship as Economic Development Interactive workshop, More than 20 audiences worldwide (2006)
  • Three Facts That are Changing Our World Forever
    Anderson, M. Three Facts That are Changing Our World Forever more than 30 audiences around the world, Various (2006)
  • Networked Social-Commercial Models
    Anderson, M. Networked Social-Commercial Models Interactive talk/workshop, more than 40 audiences around the world (2005)