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Robert   McDonald  

Part-time Lecturer

M.B.A., Babson College
B.A., Boston College
Academic Division
Areas of Expertise
Robert McDonald joined Babson Executive and Enterprise Education in 2010. He is a member of the Dean’s senior leadership team and the Marketing Council at Babson College. In this position, Mr. McDonald is responsible for developing and executing integrated marketing campaigns for the division’s open enrollment, customized, and global entrepreneurship programs. He played a key role in the division’s repositioning around Entrepreneurial Thought and Action®, which has provided important differentiation in a competitive industry. Prior to working at Babson, Mr. McDonald was a consultant and a Senior Marketing Manager for Harvard Business School Executive Education, overseeing marketing strategies and activities for their open enrollment programs, including a new portfolio of programs being delivered in China and India. Previously, he completed the Business Leadership Program at The Home Depot, Inc., with a focus on marketing and merchandising. Mr. McDonald began his career working in high-tech public relations. He has taught several Babson courses and programs including Managing in a Competitive Environment and the Babson Entrepreneurial Leadership Academy in Byimana, Rwanda. Mr. McDonald has consulted for organizations including Steinway Musical Instruments, Stonyfield Farm, and Preserve.  He earned an MBA from Babson College a Bachelor of Arts in English and Communications from Boston College.