Streamline Business Systems

Babson Professor Bill Bygrave, Case Director

Sam Perkins, Case Writer

Arthur M. Blank Center for Entrepreneurship

© Babson College, 1995.


Streamline Business Systems is the second case in a series; the first case is John Roughneen, which deals with the following: 1. The process of becoming an entrepreneur as a deliberate career choice. 2. The entrepreneurial search process including idea generation, opportunity search and discovery, shaping an opportunity into a business, and the start-up of a new venture. The industry that John and his partner decided to enter is software for companies operating vending machines. After they have started their new venture, the founders decide they need a business plan. The Streamline Business Systems case is John Roughneen's business plan. The two cases can be used either independently or in conjunction.

Location of the company: Massachusetts and Rhode Island

Year(s) spanned by the case: 1991 through 1993

Industry segment(s): Software for companies operating vending machines

Stage of the company: Pre-start-up and start-up

Age of the entrepreneur(s): 20s


A 28-minute DVD is available for this case. It is a presentation to Babson MBA students by the case principal, John Roughneen. Please place orders through ecch.

Teaching Notes

A nine page case teaching package, written by Bill Bygrave, is available for this case. The teaching package includes strategies for case presentation, key concepts, solutions to the assignment questions in the case, and suggestions for the most effective ways to work this case into a course.