Lisa Gansky Launches First Book, The Mesh, at Babson, September 28

Entrepreneur and environmentalist Lisa Gansky will launch her first book, The Mesh, at Babson, featuring a panel discussion with "Mesh" entrepreneurs.

Serial entrepreneur and environmentalist Lisa Gansky will launch her first book, The Mesh, Why the Future of Business Is Sharing, (Penguin Press), before the Babson campus community on Tuesday, September 28, 4:00-5:30 p.m., in Olin Hall.

Gansky has identified a new way of doing business that she’s calling The Mesh. It’s a creative engine for getting more of what we want, exactly when we want it, at less cost to ourselves and to the planet. Her book illustrates how this new opportunity is already driving thousands of new businesses and renewing old ones. These Mesh companies use social media, wireless networks, and data crunched from every available source to provide people with goods and services at the exact moment they need them, without the burden and expense of owning them outright.

Hosted by Babson President Leonard Schlesinger and the Arthur M. Blank Center for Entrepreneurship, Gansky will explain this powerful idea and how it’s reinventing the way smart, adaptive companies do business. She will moderate a discussion with panelists of “Mesh” entrepreneurs who will share how their business models have inspired a world where “access trumps ownership.”

Panelists are:

  • Jeff Bennett, CEO, Swap.com
  • Rick Colangelo, Vice President, Kimpton Hotels
  • Bill Jacobson – Co-founder, Workbar Boston and Pickup Zone

For more than 18 years, Gansky, who also authors the Mesh Directory live and online at www.meshing.it, has been an entrepreneur and environmentalist focused on building companies and supporting social ventures where there is an opportunity for well timed disruption and a resounding impact. A founder and CEO of several internet companies, including GNN (the first web portal sold to AOL) and the largest consumer photo sharing and print service, Ofoto (sold to Eastman Kodak in 2001), her attention is on sustainable ventures with positive social impact. She puts a strong emphasis on clean energy, social networks, accelerating community engagement and awareness, and exploring new platforms and business models.

Gansky currently serves as a Director of Dos Margaritas, an environmental foundation with programs focused in Latin America. She is an advisor & investor in several social ventures including: New Resource Bank, Convio, Squidoo, Slide, TasteBook, MePlease, Instructables & Greenbiz.

This event will include a book swap facilitated by Swap.com. If you plan to attend, be sure to bring a book you'd like to trade! Copies of The Mesh will be available at the end of the event.

This event is for the Babson community and space is limited!

Babson College in Wellesley, Mass., is recognized internationally as a leader in entrepreneurial management education. Babson grants BS degrees through its innovative undergraduate program, and grants MBA and custom MS and MBA degrees through the F.W. Olin Graduate School of Business at Babson College. Babson Executive Education offers executive development programs to experienced managers worldwide. For information, visit www.babson.edu.

 

 

By Nancy Sullivan, sullivann@babson.edu, 781-239-4623 | 9/23/2010 12:00 AM