Two Babson-Authored Books Are Among Business Digest’s 2013 Ten Best Essential Business Books

Conscious Capitalism and  Worthless, Impossible and Stupid among the year's 10 Best.

Two Babson faculty members have authored books that Business Digest has named to its 10 Best Essential Business Books list for 2013: Rajendra Sisodia’s Conscious Capitalism and Daniel Isenberg’s Worthless, Impossible and Stupid.
According to Business Digest, “The holidays are fast approaching and with them, the chance to catch up on your reading. The team at Business Digest has chosen our ten essential books of the year. Leadership, personal development, innovation…All your favorite themes are here!” 3-conscious11.jpg

Conscious Capitalism

By John Mackey and Rajendra Sisodia​ (Harvard Business Press, January 2013)
In contrast to CSR and “triple bottom line reporting” (TBL), Conscious Capitalism does not strive to divide value more equitably between company stakeholders but rather to create more value for all. Authors John Mackey and Rajendra Sisodia’s approach rests on four fundamental principles: 1) collective purpose, 2) care for all stakeholders, 3) conscious leadership, and 4) conscious management and organizational culture.

Worthless.jpgWorthless, Impossible and Stupid

By Daniel Isenberg​ (Harvard Business Press, July 2013)
Many aspiring innovators can feel discouraged by the media hype around major innovations. According to Daniel Isenberg, however, you don’t have to be Steve Jobs to be able to turn a simple idea into value creation. His advice is as applicable to entrepreneurs as it is to managers looking to shake up their departments.

Babson College

Babson College is the educator, convener, and thought leader for Entrepreneurship of All Kinds™ . The College is a dynamic living and learning laboratory, where students, faculty, and staff work together to address the real-world problems of business and society -- while at the same time evolving our methods and advancing our programs. We shape the leaders our world needs most: those with strong functional knowledge and the skills and vision to navigate change, accommodate ambiguity, surmount complexity, and motivate teams in a common purpose to create economic and social value. As we have for nearly a half-century, Babson continues to advance Entrepreneurial Thought and Action® as the most positive force on the planet for generating sustainable economic and social value.

By Michael Chmura | 12/20/2013 4:30 PM