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Overcoming barriers and constraints in creating breakthrough change is largely uncharted territory. And the notion of creating economic and social value simultaneously is under-explored. There are signs, however, that some leading businesses are reaching out beyond their fence lines, supply chains, and traditional distribution systems into the very fabric of society. Current conditions raise multiple and interlocking challenges for businesses, government, and civil society organizations. With the decreasing power of the state to address these matters, and the inability of civil society to do so on its own, business is beginning to engage difficult social and environmental issues not out of any sense of noblesse oblige, or even duty, but because it is expected to do so by its stakeholders and especially because such actions are required for its own sustainability and relevance.
Through Entrepreneurial Thought and Action®, business leaders can unleash skills and mindsets for recognizing that societal dilemmas offer and present market driven opportunities to activate corporate social innovation which drives social and business value simultaneously.
This video presentation covers the following topics:
- Exposure to new leadership language, methodology and resources
- Discussion of 2 case examples
- Insights into a new design for products, service innovation, new forms relationships/interactions
ABOUT THE PRESENTER
Cheryl Yaffe Kiser is Executive Director of The Lewis Institute and The Babson Social Innovation Lab at Babson College. Before coming to Babson, Cheryl was the Managing Director of the Boston College Center for Corporate Citizenship. Most of her career she has been a voice on the role of business in society. For more than 12 years she played a central role in creating the largest research center of its kind in the U.S. and spearheaded a national initiative to engage leading businesses to take a collaborative approach to working on education issues called The UnCommon Table. For over a decade she managed the content and delivery of the largest annual conference in corporate citizenship, the International Corporate Citizenship Conference which drew representatives from over one third of the Fortune 500 every year and from 24 countries around the globe.