Marla Capozzi

  • Adjunct Lecturer
Academic Division: Management


Marla Capozzi is a part-time faculty member at Babson College, where she teaches Strategy. She is also a leader of McKinsey & Company’s Strategy and Global Innovation Practices, based in the Boston office. For the past 13 years at McKinsey, Marla has served global clients across sectors on topics ranging from strategy development, strategic planning, innovation, product development, commercialization and organizational change. She has done the majority of her work in financial services, consumer products and high technology.

Marla has conducted extensive research on strategy and innovation and has published leading articles in Fortune/CNN, McKinsey Quarterly, MIT Sloan Management Review, Strategic Finance and Banking Strategies. Her articles are among the most read annually in McKinsey Quarterly, including “Leadership and Innovation” and “Sparking Creativity in Senior Executives.” Marla is a frequent lecturer at the NYU Stern School, MIT, Emory, London Business School, and Babson.

Prior to joining McKinsey, Marla led product development at the Lotus/IBM Innovation Centre in Cambridge where many of the first online collaboration, education and knowledge management software products were launched in the early 1990s. She also previously worked as a change management consultant and communications specialist for a defense contractor.

Marla earned her MBA from Babson College with honors, and serves as a member of the Babson College Board of Trustees where she sits on the Executive Committee and chairs the Academic Affairs Committee. Marla is also on the board of Babson Global, an innovation initiative chartered with developing new global opportunities for Babson’s entrepreneurship mission.

Marla is an appointed member of Massachusetts Governor Deval Patrick’s Council for Innovation and served as vice-chair of the Board of Directors for Project Bread: The Walk for Hunger, a local Boston-based hunger organization, for 7 years.

Academic Degrees

  • MBA, Babson College
  • BA, Indiana University of Pennsylvania