Dr. Abdul Ali’s research, teaching, and consulting focus on entrepreneurial marketing, new product management, marketing analytics, marketing strategy and marketing high-tech products. His work has appeared in Management Science, Journal of Product Innovation Management, Managerial and Decision Economics, Journal of Business Research, and Marketing Letters. He and his two co-authors published a book entitled, A Casebook for Business Statistics: Laboratories for Decision Making published by John Wiley & Sons. He also co-authored a chapter each on Entrepreneurial Marketing in two books edited by William Bygrave and Andrew Zacharakis.
Dr. Ali is a member of the U.S. Global Entrepreneurship Monitor (GEM) team since 2008 and has also written chapters on Innovation and Entrepreneurship in the United States GEM Executive Reports. He has also been a member of Research and Innovation Advisory Committee (RIAC) of GEM Global, Global Research Symposium on Marketing and Entrepreneurship (GRSME) Advisory Board, and AMA Entrepreneurial Marketing Special Interest Group. Dr. Ali is currently a member of editorial review board of Journal of Product Innovation Management (JPIM) and Journal of Marketing Education (JME). He was an Area Editor of Marketing and Entrepreneurship for the Journal of Asia Business Studies from Fall, 2006 to Spring 2014.
Dr. Ali has taught in many executive education programs involving executives, business person, and academicians from Bulgaria, Ecuador, Finland, Hong Kong, India, Japan, Korea, Malaysia, Norway, Poland, Switzerland, Thailand, U.K., and the US. He also taught at the University of Maryland, College Park and Syracuse University. Dr. Ali served as Chair of the Marketing Division for six years (2000-2006) at Babson College. Earlier, he has worked at Ciba-Geigy, Ltd. (in India, and currently known as Novartis Co.). Dr. Ali obtained an engineering degree from the Indian Institute of Technology, Kharagpur, a MBA degree from the Indian Institute of Management, Ahmedabad, and a Ph.D. from Purdue University.
High Technology Marketing; New Product Development; New Product Evaluation; Market Analysis; Competitive Strategy; Marketing Research