Lemonade Day Boston
Led by President Schlesinger and his wife Phyllis, the Lemonade Day Boston program gives Babson the opportunity to introduce entrepreneurship educational activities to young children. The program compliments Babson’s mission to educate leaders who can create great economic and social value everywhere. Any child in the Greater Boston area can receive the Lemonade Day curriculum and work with a caring adult to go through the lessons. The experience culminates with the launching of each child’s very own lemonade business.
With help from parents, teachers, mentors, and Babson volunteers, children use the Lemonade Day curriculum to learn the steps needed to start a business – everything from setting a goal to creating a business plan, forming a budget, finding an investor, saving money, and donating back to community. While having fun, children are learning math and reading skills such as quantitative reasoning and vocabulary development in addition to improving life skills like critical thinking, self-direction and problem solving.
This year, Lemonade Day 2013 engaged thousands of students across the city including nearly 70 alumni and friends of the college through participation, sponsorship, and volunteering. The Alumni and Friends Network distributed over 200 backpacks to alumni families and partnered with 3 educational institutions with current Babson graduates. All of their efforts were supported by donors that included a dozen alumni and friends of the college.
Alumni Stands 2013
Richard Greif '90 and Tammy Milsky '95
Rich and Tammy are three-year veterans of the Lemonade Day Boston program. The Wakefeild neighbors gather their children, Noah and Luke Greif & Lucy and Summer Milsky, each year to raise funds for their local food pantry. This year, their "Lemon-Aid 3" stand raised $1300 that was donated to One Fund Boston and The Wakefield Interfaith Food Pantry. Tammy writes, "Lemonade Day is a very proud moment for me every year as I see the kids work so hard and get so excited for the event. I look forward to many more Lemonade days to come. Thank you for supporting such a great event. It has really become a fantastic tradition for the kids as well as our generous community."
Kandy Rathinasamy M'01
Kandy and his son Vivek participated in their first Lemonade Day this year with a stand on the Esplanade in Boston. Kandy writes, "Vivek's stand took in $96.06, thanks to the generous tips of the people of Boston. Parking cost more than expected and unsold inventory had to be sold back to Mom for well under cost. The venture capitalists (I mean, parents) got paid back in full, so he won't have extra chores to do. After paying for gas, capital lease expenses for the juicer etc., $41.11 of profit remained! Vivek is donating $24.67 (60%) to the One Fund Boston and Udavum Karangal. $16.44 remains for buying a good book - err, video game. Best of all, he had fun and received a crash course in entrepreneurship while he was at it. Thanks a lot!”
Mary Quilty '97
Mary and her daughter Rhen chose to join a team at one of our city stands on Lemonade Day. Working at Copley Square, Mary writes, "Rhen had an amazing time and was selling lemonade as the tent was being closed down! She loved it - she even started selling the promotional materials and using them as lures to the stand. A natural!"
Karen Kerr M'12
Karen reached out to us with an idea to utilize the Lemonade Day curriculum as an activity at the Bright Horizons Centers that she works with as a Field Marketing Specialist. Reflecting on the day, she writes, "AMAZING!!! The center raised $175.00 for the Bright Horizons Foundation for Children."
To hear more about Lemonade Day and find out how to get started, please contact Anjali Wali at email@example.com for more information.