Frontiers of Entrepreneurship
Research
1997 Edition
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PERFORMANCE STRATEGIES FOR
HIGH–GROWTH ENTREPRENEURIAL FIRMS
R. Duane Ireland, Baylor University
Michael A. Hitt, Texas A & M University
THE NEW
COMPETITIVE LANDSCAPE (NCL)
Entrepreneurial
Firms and the NCL
CONCEPTUAL
FOUNDATION FOR THE STUDY
Entrepreneurial
Firm Growth and Intensity
Strategies
for High–Growth Entrepreneurial Firms
Implementation
of Firm Strategies
METHOD
Variable
Measures
RESULTS
DISCUSSION
TABLE 1:
Effects of Strategies and Implementation Actions on Firm
Performance
REFERENCES
ABSTRACT
While competing in the challenging new competitive landscape,
high–growth entrepreneurial firms (HGEFs) can increase their
financial performance by choosing an appropriate strategy and
implementing it effectively. Using data from a
comprehensive survey of regional and national winners of the
Ernst & Young Entrepreneur of the Year Program, we found that
both a low–cost producer and high–quality producer
strategy can lead to higher positive returns for HGEFs. In
contrast, a time–based strategy was not related to
performance for the focal firms. Additionally, the results
indicate that first mover, early second mover, and competitive
parity implementation actions are all related positively to
ROS. However, their interaction with a high–quality
strategy was negatively related to firm performance.
© 1997 Babson College All Rights Reserved
Last Updated 03/15/98