Skip Navigation LinksHome / Faculty / Profiles
Rob Adler

Adjunct Lecturer

 

Rob is a seasoned, hands-on entrepreneurial leader with a track record of success. He has co-founded numerous businesses across a variety of industries, including most recently a venture in the online publishing space called RKT Publishing LLC. The initial website for the venture is www.assistedlivingtoday.com.

Previous companies founded include CCBN.com (finance and information services), SleepMed (healthcare), go2 Media (consumer mobile) and WordStream (online marketing tools). Rob served as President of CCBN since it inception in 1997 until its sale to Thomson Financial in March 2004. CCBN was a pioneer in enabling direct communications between public companies and the investment community over the Internet. Rob’s first entrepreneurial venture, DigiTrace Care Services, Inc., (today known as SleepMed) is the leading provider of outpatient EEG and sleep disorder monitoring services in the country. The company today treats tens of thousands of patients annually and its patented technology is a standard in the medical community.

Rob graduated with a Bachelor of Arts degree from Brown University and a Master of Business Administration degree from Harvard University, where he earned the distinction of being a Baker Scholar. Rob is currently an Adjunct Professor in the Arthur M. Blank Center for Entrepreneurship at Babson College.

Rob Adler
Education:
B.A. Brown University
M.B.A. Harvard University
Academic Division:
Areas of Expertise:
Contact:
781-239-4490
radler@babson.edu