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Agency Capabilities

Babson College puts the E(ntrepreneurship) in businEss. Our marketing team puts the E(ntrepreneurship) in creativE.
The Babson College agency team is skilled in a wide variety of areas including graphic design, multimedia, editing, digital marketing, and writing. Whether we are designing the back of an envelope for your mailer or creating and producing a large marketing piece, you can be assured that your finished product will be on-brand every time.
The marketing team is here to assist you with projects that align with our goal of extending and promoting Babson’s brand:
  • Analytics
  • Art direction
  • Blogs
  • Brand identity and editorial guidelines
  • Brand strategy and management
  • Campaign strategy and execution 
  • Content creation and management
  • Copywriting and editing
  • Crisis communications
  • Email marketing
  • Graphic design
  • Interactive web and email design
  • Media and public relations
  • Multimedia strategy and execution
  • Production services
  • Project management
  • Search engine optimization
  • Social media and community management
  • Website development and design
  • Website support and training