Mike   Norwood   MBA'11

Mike Norwood MBA'11

Co-Founder/CEO, Type-U and Owner at WoodyWear Mobile Merchandising

“"People come to Babson for the six letters within its name, not to just get the three after their own."”
Class Year
Graduate Blended Learning MBA
Start-up Entrepreneurship
Consumer Products – Retail


Diabetes is a global pandemic and a condition that our nation’s healthcare system is clearly not suited to address. The uncertainty around [healthcare] reform presents an opportunity to create change, as opposed to becoming a potential victim of it. And having learned at Babson about many solutions that have added sustainable value to other sectors, it’s time we look there to find one that can logically apply to the health and wellness space. My partners and I believe we have done just that with Type-U and we are excited to deliver it to a discipline that desperately needs it.

Words that Changed My Life

“You can choose to be a turkey or an eagle. I trust you (all) will become the latter.” — Professor William Stitt

What You Need to Know about Babson

MBA degrees can be a dime a dozen these days. I believe people come to Babson for the six letters within its name, not to just eventually get the three after their own. B-A-B-S-O-N truly enriches one’s pursuits; whether in a startup venture or a corporate environment. My experience with its offshore elective program in Brazil is a perfect example that deserves a lot of the credit for inspiring a novel and very fun way to retail trendy apparel (WoodyWear). Its professors will push you to do your best in the classroom but also be the first to offer their expertise and the connections you need outside of it to help you chase and achieve your goals.

How I Define Entrepreneurship

It’s making the most of uncertainty, not shying away from it. It can start with just a nagging itch or a fleeting hunch accompanied with a burning desire to create change. And since the next great idea has already been thought of or is at least worthless unless acted upon, entrepreneurship simply means making something positive happen—no matter how big or small.​​​