BABSON ALUM’S WEB DESIGN START-UP ACQUIRES SERVICE BENEFITING LOCAL BUSINESSES

Growth Spark offers websites that will allow Boston’s small businesses to get their names out there without having to take out a second mortgage.

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Cambridge-based web design and marketing agency, Growth Spark, founded by Babson ’09 alumnus Ross Beyeler, acquired small business website provider, Web-O-Matic from its parent company, Fresh Tilled Soil. Growth Spark will merge Web-O-Matic into its Spark Launch product to create a unique website offering for small businesses that combines 100% custom design, WordPress backend, unlimited support and affordable pricing.

Growth Spark has provided custom WordPress design and development solutions since 2008 to startups, small businesses and non-profits in and around the Boston area. Having serviced well over 150 clients, a clear need emerged for a 'package' solution that offers everything a small business requires to establish their web presence. Spark Launch pairs Web-O-Matic's unique design model with Growth Spark's Word-Press expertise and adds a level of customer support and pricing flexibility essential to the needs of local, small businesses.
The Spark Launch package includes the standard components of any modern business website: custom design unique to the client's brand, WordPress backend for easy content management, search engine optimization tools to aid in client search rankings, social media integration for community engagement, inquiry forms for lead tracking, etc. What's unique is the level of support and affordability of these web-sites. Growth Spark Founder Beyeler, explains: “As a growing company ourselves, we understand the constraints small businesses and startups have to work within. We want Boston’s small business owners to be excited about investing in their web presence, not overwhelmed by it.” For this reason, Spark Launch websites are offered at $1,500 down and $200 a month (for 24 months) including unlimited support and hosting.
Growth Spark's acquisition of Web-O-Matic will provide an infrastructure and talent-base to the Spark Launch website package, adding an exciting opportunity for Growth Spark and its clientele.
About Growth Spark
Growth Spark provides web design and development services for WordPress and Shopify websites. With an expertise in conversion optimization, Growth Spark helps clients not only establish an online presence for their brand, but also drive leads, sales, and customer action.
For more information please call Growth Spark at 978.401.4141 or visit http://www.sparklaunch.com.

By Nancy Sullivan, sullivann@babson.edu , 781-239-4623 | 12/06/2011 03:45