Daniel Isenberg and Sofia Stolberg of the Babson Entrepreneurship Ecosystem Project (BEEP) spent the last week of November working and meeting with over 150 of Edmonton’s leaders, investors, and entrepreneurs.

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Daniel Isenberg and Sofia Stolberg of the Babson Entrepreneurship Ecosystem Project (BEEP) spent the last week of November working and meeting with over 150 of Edmonton’s leaders, investors, and entrepreneurs.


The series of workshops, presentations and roundtables was organized by a coalition of organizations, including the Chamber of Commerce and the University of Alberta, with the involvement of the Edmonton Economic Development Authority, the Entrepreneurs Organization, Startup Edmonton, Alberta Enterprise Investment Corporation, A100, the Alberta Enterprise Group, TEC Edmonton, and numerous local business people, professionals, and cultural leaders. A representative of the Federal Government from Industry Canada also attended as an observer.

“We had a cross-section of the entire entrepreneurship ecosystem in Edmonton, and really learned a lot,” observed Isenberg, Professor of Entrepreneurship Practice at Babson Global. “There are a number of interesting challenges that are relevant to many other cities and regions. On the one hand, the economy is prosperous, primarily driven by the oil and gas industry and the huge investments in the oil sands. On the other hand, the leaders know that if they do not diversify, in thirty years or so they feel they will pay a very high price. I believe the unleashing the entrepreneurial drive that helped build and populate the city and province will help solve the challenge of diversification,” reflected Isenberg.

Dr. Corey Wentzell, chair of the Task Force for Business Growth and Economic Diversification, who initiated the project, dubbed the Edmonton Entrepreneurship and Enterprise Ecosystem (E4) Project, commented: “Daniel has provided a catalyzing effect in engaging and impacting our community of stakeholders that has now, collectively, launched the Edmonton Entrepreneurship and Enterprise Ecosystem (4E). The importance of having access to global expertise, in the form of BEEP, combined with their very engaging style of interaction, has been the tipping point in moving from intent to concrete action.”

The Babson Entrepreneurship Ecosystem Project (BEEP) is part of Babson Global, the global action research subsidiary of Babson College, the world leader in entrepreneurship education. BEEP creates projects around the world to foster substantially greater levels of entrepreneurship in specific regions.

For further information contact:

Michael Chmura, 

Dr. Isenberg,

The Entrepreneurial Revolution


By Barbara Spies Blair, | 12/06/2012 06:00