Visit the Babson Together website for information about our spring return to campus plan.

Institute for Family Entrepreneurship Header

Lauri Union

Nulsen Family Executive Director, Institute for Family Entrepreneurship

Lauri Union

Lauri Union comes to Babson with extensive experience both in family business leadership and entrepreneurship through organizational transformation. At the age of 27, she became president and CEO of her family business, Union Corrugating Company, a deeply troubled manufacturer of building products. Union grew the company significantly and led it to become an industry leader, remaining on the board after a private equity sale. Her work at Union Corrugating is featured in two Harvard Business School cases. She also led the turnaround of a large family business in the food industry from severe distress to stability and profitability in just 12 months. As an Entrepreneur in Residence at Harvard Business School, Union worked with students across the university.

Union is an active volunteer. In her role as president of the board of the Solomon Schechter Day School of Greater Boston, she led the school through a time of existential crisis, creating an innovative new strategic vision and installing the leadership needed to achieve it. Union also is a member of the Board of the Planned Parenthood League of MA and served as an elected member of Brookline Town Meeting.

Union earned her BA in economics Magna Cum Laude from Princeton University as well her MBA from Harvard. She began her career as a management consultant at Bain and Company, and is both a Wildacres and Acharai Leadership Fellow. Union has completed a certificate course in Marriage and Family Therapy at Therapy Training Boston. She is recently named a "Top 100 Family Influencers" by Family Capital Publishing.

Read more about Lauri’s appointment at Babson »

Read Messages from the Executive Director »