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How to Use Entrepreneurial Thought and Action® in a Crisis

Think and Act Like an Entrepreneur

Crisis situations, especially on a global scale, can generate uncertainty and even inertia. How should we move forward? When is the right time? Inaction impacts individual career progress and keeps organizations from overcoming setbacks. In this program, learn how to think and act like an entrepreneur, applying a framework for acting entrepreneurially to your career or business.  

Learn Essential Skills

  • Learn how to confidently navigate crises in an entrepreneurial manner
  • Explore how to find new market opportunities to pursue 
  • Develop a new entrepreneurial leadership style

Who Should Attend

This program is best suited for working professionals with some project management or leadership experience, who have at least three to five years of work experience or have run or started their own business.

Program Details

What You Will Learn

In this online program, our entrepreneurship faculty will teach you Babson’s signature framework, Entrepreneurial Thought and Action, and how to apply it to your career.

Topics include:

  • How to develop an entrepreneurial mindset
  • How to adapt entrepreneurially to crisis situations
  • How to identify and create new market opportunities


This program is taught by Professor Phil Kim, an internationally recognized expert on entrepreneurship. He studies, teaches, and advises on how to turn entrepreneurial ideas into reality.

Program Discounts

Babson alumni enjoy discounts on Babson Executive Education programs: 20% for in-person programs and 50% for online programs. Some exclusions apply.

Discounts also are available for groups and for past participants in Babson Executive Education’s open enrollment programs.

Please email Rachel Crane for more information on discounts.


All Babson Executive Education programs are taught in English. To participate, we ask that you can speak, read, and write English to get the most out of our programs.

Why Babson Executive Education?

Babson Executive Education works with organizations and professionals around the world to turn ideas and challenges into opportunity. Babson cultivates an entrepreneurial mindset that is the basis for many of the world’s most innovative businesses and leaders.

Our programs are about more than theory; they’re about action, and equipping you with the practical tools and strategies necessary to have an immediate impact on your organization or business.

The Importance of a Good Entrepreneurial Ecosystem


Frequently Asked Questions

Contact Rachel Crane, Sr. Director Business Development or call +1-781-239-4349