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FIN6200 Financial Data Analysis and Practice
3 credits

This course trains students how to use different data sets for research, how to develop appropriate financial memos and reports for various audiences, and provides some introduction to different aspects of the finance profession. At least four different datasets such as (but not limited to) CRSP, Compustat, Bloomberg, and Capital IQ will be introduced. Students will learn how to access and download data, analyze the data, create reports, and provide written and oral reports to different financial and non-financial audiences. In addition, students will be made aware of professional practices and standards in different financial professions to prepare students for rapid entry into the workplace.

3 credits



Finance for Entrepreneurs (1.5 credits) This course will translate established principles and tools from corporate finance into the entrepreneurial environment. Specific topics include milestones and staging, alternative forms of funding, forecasting for new ventures, financial strategy, and valuation. Through hands on workshops and case studies, students will learn how to negotiate funding terms and establish metrics that will maximize the value of their entrepreneurial investment.

1.5 credits



EPS9555: Public Policy Entrepreneurship Intensive elective 1.5 Credits Meeting Dates: DROP DEADLINE: COURSE DESCRIPTION: The fiscal cliff. Congressional gridlock. Sequester. A growing multi-trillion dollar deficit. The curtailment of local services and the threat of local community bankruptcies. Policy challenges at all levelslocal, regional, national, international. Have you ever wondered how your Babson MBA skills can be applied to help policy-makers meet these challenges effectively and intelligently and how you can get involved now or later in your career as a policy-maker yourself? EPS 9555: Public Policy Entrepreneurship is a 1.5 credit intensive elective focused on applying Entrepreneurial Thought and Action to answering these questions. The course makes extensive use of guest speakers, including government officials and public and private sector executives who share their practical experience in using entrepreneurial thinking to create innovative solutions to public policy challenges. Recent speakers have included a governor, a lieutenant governor and college president, a state secretary of housing and economic development, a state secretary of health and human services, venture capitalists, private charitable foundation board members, a board of selectman chair, a town executive director, and a founder of Mass Challenge and directors of the Mass. Institute for Political Leadership. Public Policy Entrepreneurship focuses on how governments, private companies, NGOs, and economic development organizations can apply entrepreneurial thought and action to accomplish their goals. Course topics include: how MBAs can get involved in applying their professional skills to public policy challenges at different points in their careers either as a part-time volunteer or on a full-time basis how governments can create conditions to encourage private sector entrepreneurship how private companies can work more effectively with government entities in accomplishing their goals how government agencies can become more entrepreneurial in order to accomplish their objectives The course uses lectures, readings, videos, and podcasts to provide students with analytical frameworks and practical knowledge which they can apply in developing solutions to policy issues. In the course final paper, students assume the role of a government official or NGO executive and detail how they would apply entrepreneurial principles in creating solutions to challenges facing their state or city or country or NGO. *THERE IS PREWORK FOR THIS COURSE

1.5 credits




Meeting Dates

Growth is the necessary condition for a trans-generational enterprising family. This course will explore the challenges and complexity of growth in the generational context of the family. The inflection point question, _How do we take the family business to the next stage of growth?_ requires that families discover the _power of f_ in wealth creation. The question of growth raises additional questions for reflection and conversation:

o Do you have a compelling multi-generational vision for growth?
o What is the difference between an enterprising family and traditional family business?
o What are the constraints to growth in your family business?
o How does the family context create a unique _entrepreneurship to the power of f_?
o What is your _power of f_ familiness advance performance model?
o How does your governance support or constrain growth?
o How do your planning capabilities support growth?
o How do you align the family risk profile for growth?
o What do you do if family shareholders don't want to grow (but don't know it)?
o How do you establish an ownership strategic options continuum to support growth?

The Inflection Point Question Course is a Friday/Saturday _family retreat_ format that provides personalized coaching to participants based upon their individual family cases - family members are welcome to join students. The Goal is to stimulate deeper personal and professional Reflectionfacilitate peer collegial Conversationset participants up for Collaborative decision making in the familyand lead to an action plan for Execution by the students on their goals.

1.5 credits



EPS9551 CRITICAL QUESTIONS FACING BUSINESS FAMILIES: A COACHING RETREAT 1.5 credit Intensive Elective - How do I move from a parent-child to a professional-peer relationship with my parents? Topics include, how to build relationship capital in the family, living with your family history, understanding the goals for effective communication, developing next stage communication skills, learning to have hard conversations, how to stop acting like a child, how to get your parents to start acting like a peer, giving and taking feedback in the family, creating a self-coaching family team, creating sibling unity, having successful family meetings, and many more.

1.5 credits



EPS9508: Corporate Innovation as a Profession: Designing Innovation Roles 1.5 Intensive Elective credit F2F Dates: TBD DROP DEADLINE: TBD Corporate Entrepreneurs get by through breaking rules and seeking protection by senior leaders. It doesn't need to be this way and, in fact, leading edge companies are working to design innovation functions that require clearly defined roles. In this course we'll examine emerging roles for the corporate innovator, possible career paths, and examine newly designed tools for their selection and development.

1.5 credits



EPS9507 Food Entrepreneurship 1.5 Intensive Elective Over the last five years, the global food industry has been both expanding and reorganizing rapidly. Once fringe products are migrating to the middle as alternative food goes mainstream. Without question, consumers are driving industry change with major print, television and online media contributing to greater consumer awareness of the industry and how their individual and familial food decisions serve to shape it. Understanding U.S. food-industry dynamics is crucial to food entrepreneurship, regardless of one's home market, because foreign markets and multinationals see the U.S. as setting the future of food. Players globally are watching the U.S. for indicators of new food trends, products and business models. While barriers to entry in the food industry are relatively low, the hurdles ahead for new farmers, food makers, distributors, and retailers are substantial. Food incubators and accelerators have ballooned as a new "food entrepreneur services" (my term) segment follows the proliferation of new entrants and significant dollars have begun migrating to them from the tech sector. However, be they corporate or independent, food incubators and accelerators are startups themselves. All are young, and the field is fragmented and confusing. This highly experiential intensive MBA elective 'Food Entrepreneurship' will focus on the anatomy of the food entrepreneur's journey from initial idea and course-setting through meaningful survey of market landscapes into relevant management and supply chain activities. Course materials and assigned readings are drawn from five years of firsthand research in the field. Guest experts and entrepreneurs visiting class will help us to dig deeper into particular questions and dynamics. Focus will include both internal and external reflection and navigation of challenge and opportunity sets. This course is applicable to students who already have a business idea or venture in development as well as to students who are simply curious about the food industry as a potential career sector. For students in building mode, this course will accelerate their networks and understanding of market forces and future trends, and illuminate their next smart action steps. For students in exploration mode, this course will arm them with the right questions and frameworks to learn efficiently from and with industry experts and current entrepreneurs. We will practice the Babson method of Entrepreneurial Thought & Action (ET&A) extensively in the classroom: in our engagements with industry experts exploring traditional and emergent models for doing business; during in-class exercises borrowing from Food Sol's signature model of the Quick Service Incubator; and in the final team deliverable of a business recommendation presentation. Students enrolled in this course will accomplish the following objectives: Acquire a nuanced understanding of the current state of the food industry, its component parts, and the food system surrounding it Interact with field experts on food trends, market dynamics and the food system (including adjacent sector opportunities) Rapidly problem-solve in service to a local food business (representatives from each business will be present in class to engage with the students on their feedback and ideas) Sense market opportunities and inflection points, and identify territory for smart collaborations As an intensive elective, we will not be able to address every paradigm in the global food industry. This course will elucidate the landscape and system frameworks, and a lengthy reading list and online resources will help students to organize the field of content and resources. Topics such as the history of food, food product marketing, finance, industry mergers and acquisitions, and food science will not be covered, beyond anecdotally. The intent is an immersive experience into the food industry for the purposes of identifying, creating or furthering opportunities within it.

1.5 credits



Entrepreneurship Intensity Track (EIT) ****THIS COURSE REQUIRES ACCEPTANCE INTO THE EIT PROGRAM. Registration is Manual for students who have been accepted into the program***************** Students selected for the EIT: Entrepreneurship Intensity Track course will engage in an academically rigorous and reality-based curriculum that includes both classroom and outside class activity. Students will also work with an outside mentor. EIT is focused on developing and enhancing the student's knowledge and experience in order to maximize their prospects for starting a successful business soon after completing their MBA program. The course combines readings, discussions, lectures, conceptual tools, and guest speakers, all with an emphasis on the practical steps that students need to take to get their business up and running and keep it that way. Students should be those who can stand on their own and have the will to make it happen in a challenging environment. While EIT is focused on developing and enhancing a student's knowledge and experience, students should keep in mind that the business they are developing is theirs and its success is completely dependent on what they make of it. Prerequisite: Completion of one of the following courses: EPS7500 or EPS7530 or EPS7545 or EPS7546 or EPS7574 This course is typically offered in the following semester: Spring

3 credits



EPS8511: Launching New Ventures 1.5 elective credits ****THIS COURSE REQUIRES ACCEPTANCE INTO THE TECH VENTURES INTENSITY TRACK (TVIT) PROGRAM. Registration is Manual for students who have been accepted into the program and have taken EPS8510******** The Launching New Tech Ventures course, as part of the Intensity Track, offers MBA students the opportunity to develop core competencies to conceive, develop and launch their technology-based ventures, including not only the necessary functional skills but also the entrepreneurial capabilities to use ET&A along their entire startup journey. This application-based intensity track includes elective courses in the MBA program that will help founders learn skills and processes necessary to run successful tech startups, and is followed by a lab experience in the Butler Launch Pad program that is designed for focused work on accelerating their venture. Students in the TVI Track will have access to focused mentorship, training, and an immersive, practical experience in creating and running a technology venture, as well as participation in a cohort of like-minded tech entrepreneurs with the common goal of developing high growth ventures. Students are expected to fully embrace the give and get model of the cohort and actively participate in meetings. Prerequisite: EPS8510 and 6 credits of any of the following: EPS7500 New Venture Creation 3 EPS7510 Entrepreneurial Finance 3 EPS7520 Managing Growing Businesses 3 EPS7530 M&A for Entrepreneurs 3 EPS7539 Future Trends in EPS Ventures 3 EPS7574 Customer Centric Marketing Campaign Design for Entrepreneurs 3 PS7200 Technology and Operations Management 3 MIS9530 Competing on Analytics 3 MOB9521 Innovation Processes 3 MOB9525 Leading Innovation: Gorillas, Chimps and Monkeys 3 MOB9526 #CX #UX #XD innovation 1.5 MOB Strategies for Innovation and Growth 3 MOB Managing Technological Innovation 3 MIS9550 Innovating with Wearables 1.5 MKT7542 Digital Marketing 3 MIS7565 Blockchain Ventures 1.5

1.5 credits



EPS8510: Creating New Technology Ventures 1.5 credits ****THIS COURSE REQUIRES ACCEPTANCE INTO THE Tech Ventures Intensity Track (TVIT) PROGRAM. Registration is Manual for students who have been accepted into the program******** Students selected for Tech Ventures Intensity Track will take EPS8510 Creating New Technology Ventures in the Fall and EPS8511 Launching New Technology Ventures in the Spring along with 6 additional credits in either EPS or TOIM that help them move their technology business forward. Tech Ventures Intensity Track offers MBA students the opportunity to gain course credit for developing their tech startup while at Babson. This application-based intensity track includes elective courses in the MBA program that will help founders learn skills and processes necessary to run successful tech startups, and includes a "lab" experience in the Butler Launch Pad program at the Blank Center that is designed for focused work on accelerating their venture. Students who complete this program will develop skills to conceive, develop and launch technology-based ventures, including not only the necessary functional skills but also the entrepreneurial capabilities to use ET&A along their entire startup journey. For this intensity track, we hope that students will end the program at least with a working MVP and a plan to launch. Some ventures may be launched immediately after the program. Students in the TVI Track will have access to focused technology mentorship, training, and an immersive, practical experience in creating and running a technology venture, as well as participation in a cohort of like-minded tech entrepreneurs with the common goal of developing high growth ventures. Students are expected to fully embrace the "give and get" model of the cohort and actively participate in meetings. TVI requires an application process including an interview, and not all applicants will be accepted. Students will need to have a technology based new venture project already well past the "Explore" stage. This is a 1.5 credit Fall course + a 1.5 credit Spring course combined with a two semester co-curricular experience. Pre-requisite courses: Successful completion and / or concurrent enrollment in at least 2 MBA electives related to running tech ventures (6 credits).

1.5 credits



EPS 7800 Entrepreneurship
Core MBA

**If you have taken and passed EPS7200 you cannot register for EPS7800 as these two courses are equivalent**

Through the Entrepreneurship components of the course, you will explore and practice the concepts of creativity, innovation, and entrepreneurship, and how these three concepts come together to create the future. You will examine the importance of creativity in this process, and how it fosters an innovative and entrepreneurial approach to identifying, solving and acting on management challenges. You will build an ET&A toolkit to create and evaluate entrepreneurial opportunities, marshal resources, and form teams driven by creativity, leadership, and smart action. You will explore questions about value exploration and value appropriation - for yourself and for others in society. In sum, this course is a journey through the fuzzy front-end of early-stage entrepreneurial activity. This course is not intended to be a complete overview of entrepreneurship. It makes no effort to deal with all the complex issues of entrepreneurial practice. Topics such as managing growth, franchising, entrepreneurial finance, corporate entrepreneurship, family entrepreneurship, or buying businesses are not covered in the course. Other courses offered during your MBA program go into greater depth in many of these issues. This course is an immersion experience for finding, creating, and evaluating early-stage opportunities for value creation. It also expands your horizons about how to determine what is valuable now only for yourself, but for others across people, organizations, and society in new and creative ways.

2 credits



Independent Research

******Independent research is available for all academic divisions. Registration is manual for students through Graduate Eform approved by a faculty and Office of Graduate Academic Services******

Independent Research provides an opportunity to conduct in-depth research in areas of a student's own specific interest. Students may undertake Independent Research for academic credit with the approval of a student-selected faculty advisor, the appropriate division chair, and Graduate Academic Services. Please note that a student is responsible for recruiting a faculty advisor through the student's own initiative and obtain the advisor's prior consent/commitment before applying for an independent research project.

Authorization for such a project requires submission of a formal proposal written in accordance with standards set forth by the Graduate Academic Services. The research project normally carries 1.5 or 3 credits.

3 credits



EPS 7575: VENTURE GROWTH STRATEGIES 3 credit elective The course focuses on the opportunities and challenges involved in the management of growth in entrepreneurial settings, either in an individual company or as part of a larger corporation. Growth is the ultimate resource constrainer, stretching all systems in a company to the limit and often beyond. Consequently, this course will emphasize management _at the limit_ of what students may have already learned in other functional courses. It will provide students with a series of frameworks, analytical skills and techniques, and decision-making tools that can be used in growing entrepreneurial businesses. The course relies on non-traditional, experiential learning methods in addition to the usual case-based method. While some classroom meetings will include case discussions involving growth-related issues, other classroom meetings will involve computer-based simulation exercises which are used by leading companies worldwide as an innovative training tool because of the rich experience it provides to participants. Guest speakers will provide further insight into the opportunities and challenges of growth. The course is particularly useful to students who have interests in one or more of the following areas: (1) growing their own entrepreneurial companies, (2) managing the growth of existing companies in an entrepreneurial fashion by emphasizing innovation and opportunity capture in a dynamic environment, and/or (3) helping companies manage their growth through consulting assignments. Prerequisite: NONE This course is typically offered in the following semester: Spring

3 credits



EPS 7574 Customer-Centric Marketing Campaign Design for Entrepreneurs (Previously EPS7574: Marketing for Entrepreneurs: Field Projects) In this hands-on entrepreneurial marketing course, students will gain practical experience by creating and launching a customer-centric, multichannel marketing campaign for their own business or for an entrepreneurial organization seeking marketing support. The course focuses on the role of entrepreneurial marketing in the value creation process leading to sustainable methods of acquiring, retaining and communicating with customers. Students will learn how to view the customer engagement experience through the eyes of their target market to effectively build a sustainable brand. They will also evaluate and measure the success of their own and their peers' campaigns, in real time. The first half of the course focuses on actively listening to, defining, discovering and responding to evolving consumer needs. Students will then use this knowledge to develop and launch a campaign that engages consumers and creates traction using a variety of marketing channels that align with customer behaviors, interests and attitudes. These campaigns might range from an integrated social media/webbased program to a sales outreach initiative. In addition to running the campaign, students will measure impact and traction of the customer acquisition tactics that they deploy during the entrepreneurially focused course, both online and offline, inbound and outbound. The success of these tactics will be measured based on key performance indicators, defined metrics and milestones established by the students prior to the launch of their campaign. They will also develop and incorporate original content that directly addresses consumer needs and engages them to act. Throughout the course, students will: - Deploy appropriate customer discovery tools to identify customer and market needs, problems and entrepreneurial opportunities - Define customer profiles and create personas to align customer outreach methods and messaging with identified behaviors, interests and attitudes - Respond to evolving unmet customer needs using personal, digital, social and mobile spheres - Develop, manage and measure the success of a multi-tiered, marketing campaign that creates traction and engagement for entrepreneurial organizations - Develop content that directly addresses consumer needs and creates brand engagement - Analyze various market opportunities and assess risks with the focus on meeting customer needs - Develop key performance indicators (KPIs), metrics and milestones for their campaign and evaluate their success and their fellow peers' success based on achieving these metrics - Effectively allocate limited resources and budgets across diverse marketing channels Prerequisites: EPS7200

3 credits



EPS7556: Foundations of Family Entrepreneurship Wholly online elective This course provided a broad overview of topics that are relevant to understanding the nature and dynamics of entrepreneurial families. The course will cover such topics as; defining family entrepreneurship versus family business, identifying the pervasiveness of family entrepreneurship and its economic and social contributions, governance and succession in entrepreneurial families, the management of change and transgenerational value creation, conflict management, and the development and allocation of financial and human assets. Prerequisites: None

3 credits