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COM7501

STRATEGIC WRITING FOR MANAGERS

COM7501

Course Description:

COM7501: Strategic Writing for Managers (Previously MOB7501 Strategic Writing for Managers) 1.5 credits **Students who took MOB7501 cannot take this course** This course helps students become more efficient and effective writers of strategic professional communications. Cases, readings, and assignments illustrate challenging communication problems that demand readable, succinct, substantive, and persuasive writing. Assignments may range in applications to as internal formal and informal communications, and external communication such as media and public relations, client relations, and social media. Class activities involve extensive peer review and editing of students' own writing. Prerequisite: None

Department:

Marketing

Course Level:

Graduate Elective (Grad)

Course Credits:

1.5

Course Programs:

Graduate