Babson College will be altering regular operations due to the ongoing impact of the Coronavirus (COVID-19).

The Marketing Team

The Babson College Marketing team consists of agile, creative, and seasoned industry professionals. 


Kerry Salerno - Vice President & Chief Marketing Officer
James Regal - Senior Director, Marketing Operations
Robin Staley - Senior Director, Marketing Enrollment Strategy
Cheryl Robock - Director, Creative Services
Lindsay Magoon - Sr. Associate Director, Institutional Marketing & Strategic Initiatives
Kristina Feasey - Manager, Strategic Business Operations
Kim Mills - Marketing and Communications Coordinator

Marketing Enrollment Strategy

Pamela Cobb - Marketing Specialist, Babson Academy
Hannah Erb - Digital Campaign Specialist
Kathy Goldberg - Sr. Marketing Manager, Digital & Brand
Kristen Johnson - Managing Director, BEE Marketing
Aileen Murphy - Marketing Specialist, Executive Education
Gena Peditto - Digital Marketing Manager
Wendy Witt - Manager, Undergraduate Enrollment Marketing

Creative Services

Cathy Cahill - Senior Graphic Designer
Kayla Fitzgerald - Graphic Designer
Melissa Jolly - Art Director
James Kiley - Senior Editor

Communications Strategy

Elizabeth Atwater - Associate Director, Content Strategy (Enrollment Marketing & Brand Content)
Eric Beato - Editor, Babson Magazine
Michael Chmura - Director, Public Relations
John Crawford - Senior Journalist
Paul DeWolf - Associate Director, Multimedia
Karl Klaussen - Marketing Content Specialist
Kaitlyn Lanthier - Director, Content Strategy
Bryan Lipiner - Journalist
Maggie McGinnis - Multimedia Producer
Anne O'Rourke - Special Assistant to the President, Presidential Communications
Brianna Radicioni - Associate Director, Content Strategy (News & Reputation)

Marketing Operations

Christopher Brown - Interactive Design Specialist
Todd Mattuchio - Manager, Marketing Data & Analytics
Adam Pearlman - Interactive Web Development Specialist
Wendy Schoenfeld - Business Analyst