Master of Science in Business Analytics Learning Goals

The learning goals for our Master of Science in Business Analytics (MSBA) program—identified and developed with an advisory committee of employers—align with Babson’s mission to educate entrepreneurial leaders who create great economic and social value everywhere.

Through our MSBA program, you can expect to develop critical skills and knowledge in the following areas:

Enterprise Strategy

Graduates understand the role that advanced analytical techniques can play in the successful achievement of the goals and strategies of an organization. They recognize the strengths and limitations of various analytical approaches, as well as the social, ethical, environmental, and sustainability consequences of strategic decisions.

Tools and Methods

Graduates integrate tools and analytic methods to maximize the value of data in the organizational context. They can select appropriate tools and interpretive methods to ensure that each organizational challenge is addressed using the right approach at the right time.

Entrepreneurial Thinking and Acting

Graduates understand and appreciate the complexities of business and social problems. With solid training in technical and communication skills, they are prepared to design and execute innovative and creative solutions based on data analytics in a variety of contexts and organizations.

Communications Skills

Graduates are proficient communicators of insights derived from data. They can understand the results from advanced analytical techniques and summarize them appropriately for a variety of audiences. They can make a logical, clear, and persuasive case for or against the value of using analytics in a particular business situation.

Teamwork and Collaboration

Graduates value diverse perspectives and skills within a team, and work collaboratively in analytics projects.