COM7503 Communicating and Collaborating in Virtual Teams

3 Elective CreditsIn this fully online course, students will learn how to successfully collaborate and communicate in virtual teams. Students will begin by reading and discussing course readings on organizational and global communication; virtual communication; and theoretical frameworks of the use of AI technologies in order to build a working knowledge of current collaboration technologies and effective communication in different contexts. Using this knowledge as a backdrop, students will explore and analyze the impact that these technologies have on business and communication. Students will apply their communication knowledge to a practical experience with existing virtual collaboration tools through shorter group assignments, guest speakers, interviews with remote workers, and a longer writing and oral presentation final project.

During the course, students will be expected to hold virtual class and group meetings, use and evaluate collaboration and project management tools, reflect on their virtual communication and leadership experiences, lead weekly remote group work, and write a final professional research report analyzing the communicative and collaborative effectiveness of state-of-the-art technology used in today's corporate environment.

In this revamped offering, our Babson students will be paired with Nord University (Norway) students for half of the Spring semester to engage in an exciting VE/COIL project. VE/COIL, which stands for Virtual Exchange/Collaborative Online International Learning, is an emerging global exchange opportunity for students and faculty to collaborate across institutions. Students will complete a consulting project for Yara International, a Norwegian company. In this project, students from Babson will partner with Nord University students virtually in a true global experiential learning environment.

Prerequisites: None

  • Program: Graduate
  • Division: Marketing
  • Level: Graduate Elective (Grad)
  • Course Number: COM7503
  • Number of Credits: 3

MKT3501 Communicating for Consumer Behavior Change
4 Free Elective Credits
In this course, students learn and draw upon interdisciplinary theories in psychology, marketing and persuasion/influence to explore the nature of behavioral change at the individual, consumer and societal levels. Centered around a major social marketing project, students will test theories of persuasive communication and choice architecture to explore how to use the knowledge of human experience to shape behavior for social good.

Prerequisites: MKT 2000

  • Program: Undergraduate
  • Division: Marketing
  • Level: Advanced Elective (UGrad),Advanced Management (UGrad)
  • Course Number: MKT3501
  • Number of Credits: 4

COM3504 Communicating in Global Virtual Teams
(Formerly MOB3504)
4 Advanced Management Credits
If you took and passed MOB3504, you cannot register for COM3504, as these two courses are equivalent

In this course, students will learn how to successfully engage, collaborate and communicate in global virtual teams. Students will begin by reading and discussing assigned course reading on global communication, virtual collaboration, organizational communication, and writing in groups in preparation for a major cross-institutional global project.

In collaboration with Marshall School of Business at USC, students will participate in the 6-week global Virtual Business Professional (VBP), project, which puts students in diverse international teams using Slack's communication platform to complete a written social media assessment project for Google, Amazon, or Starbucks. At the conclusion of the project, faculty teaching in the program will choose the best report for each company. Google, Amazon, and Starbucks are partnering with the project and a representative from each company will pick one of the three winners.

Students will be expected to hold virtual meetings, use project management tools, create online presentations, and write a final report using state-of-the-art technology used in today's corporate environment. The VBP project runs from approximately week 4 to week 9 of the academic semester. During this time, class work will include discussing experiences working in the project, identifying and considering shared challenges, and engaging with scholarly and popular reading that can help students in the project.

Prerequisites: None

  • Program: Undergraduate
  • Division: Marketing
  • Level: Advanced Elective (UGrad),Advanced Management (UGrad)
  • Course Number: COM3504
  • Number of Credits: 4

POL4645 Comparative Latin American Politics
4 Advanced Liberal Arts Credits

Comparative politics is a core subfield of Political Science and International Relations. The study of comparative politics has a lively and engaging body of scholars who are dedicated to understanding the potentials and limitations of democracy. The field has developed many interesting areas of research focusing on the comparison of political systems, national institutions, gender rights, environmental issues, and economic development.

This is an advanced level course, focused on contemporary Latin American politics. The course begins with an introduction to theories and methods of comparative politics, and a brief overview of basic concepts in political science such as different forms of government, electoral systems, and democratic systems. The course then discusses six central themes in comparative politics in Latin America: Party Systems and Political Representation, Economic Development and Inequality, Environmental Policies, Gender Policies, Regional Migration, and Foreign Relations. In each of these six themes, we will use cases from various Latin American countries for an in-depth discussion.

Prerequisites: Any combination of 2 ILA (HSS, LTA, CSP, LVA, CVA)

  • Program: Undergraduate
  • Division: History and Society
  • Level: Advanced Liberal Arts 4600 Requirement (UGrad),Advanced Elective (UGrad),Advanced Liberal Arts (UGrad)
  • Course Number: POL4645
  • Number of Credits: 4

HSS2033 Comparative Politics
4 Intermediate Liberal Arts Credits
Comparative politics is a field that seeks to understand political dynamics within states and to understand a variety of political phenomena common in many countries. This course will use such cases as Britain, France, Russia, China, Iran, India, and Brazil to look at issues of nationalism, economic policies, institutional design, development, and social change. Comparative Politics is also characterized by a methodology that seeks to illuminate the reasons for similarities and differences across countries and provide some tools to think more critically about various political claims and proposals.

Prerequisites: (FCI1000 or AHS1000) and (WRT1001or RHT1000)

  • Program: Undergraduate
  • Division: History and Society
  • Level: Intermediate Liberal Arts (UGrad)
  • Course Number: HSS2033
  • Number of Credits: 4

OIM9530 Competing on Analytics
1.5 Intensive Elective Credits

Meeting Dates TBD
Drop Deadline TBD

McKinsey Global Institute is predicting a shortage of over a million managers and analysts with the analytics know-how to make effective decisions. In this course, you will learn about some of the most important analytics-related trends, how enterprises and entire industries are being transformed by analytics, and how to build a competitive data strategy and team. We will also discuss various approaches and tools for analyzing structured and unstructured data.
To complement our strategy discussion, we will explore some popular business intelligence tools. You will have the opportunity to get "hands-on" with a few of these tools.
The highlight of this course will be an industry-specific team project employing concepts and best practices discussed in class.
Note (1): If you have professional analytics experience, please contact the professor in advance of registering to assure alignment with your interests and needs.
Note (2): You will need a reasonably current PC or Mac. Mac users will need to download an app from the Apple AppStore. Details will be provided in advance of class.

  • Program: Graduate
  • Division: Operations and Information Management
  • Level: MSF Elective (Grad),Graduate Elective (Grad)
  • Course Number: OIM9530
  • Number of Credits: 1.5

OIM3600 Computer Science for Business Students

4 Advanced Liberal Arts Credits

This course, Introduction to Computer Science for Business Students, is designed for business students who are interested in learning about the fundamental concepts of computer science. The course covers a wide range of topics including hardware, the internet, programming in Scratch and Python, basic algorithms, web development using HTML, CSS, and JavaScript, SQL, and Flask. In addition, the course also covers important concepts in cybersecurity. Throughout the course, students will work on multiple projects including a final capstone project that integrates and applies the knowledge and skills learned in the previous sessions. Group work and projects are significant elements of the course, as students will have the opportunity to collaborate and learn from each other in a team setting. By the end of the course, students should have a strong foundation in computer science and be able to apply these concepts in a business context.

Prerequisites: None

  • Program: Undergraduate
  • Division: Operations and Information Management
  • Level: Advanced Elective (UGrad),Advanced Liberal Arts (UGrad)
  • Course Number: OIM3600
  • Number of Credits: 4

HUM4620 Constructing and Performing the Self
4 Advanced Liberal Arts Credits
In Constructing and Performing the Self students will examine and attempt to answer the most fundamental of questions: Who am I? A question this significant cannot be adequately answered by any one approach, thus the course brings together two very different approaches to guide the investigation. Psychological studies of identity marshal the tools and methods of science to develop and test theories that describe and explain the self. Theater studies bring interpretative and aesthetic perspectives to represent and reveal identity. In this course, these two approaches will be purposely inter-mingled: the questions asked and the answers derived will be informed equally by psychology and theater. Students will see, on a daily basis, how each field informs, supports, and speaks to the other. While there are some class sessions and assignments explicitly grounded in only one field to build students' fluency, the major activities of the semester will require both.

Given how personally applicable both psychology and theater are, students' own sense of identity will be the central text in this course. Like Tom in The Glass Menagerie, students are both the main character in their own life stories and also the narrator of them. This course aims for true interdisciplinary integration, and students will be called upon to use and apply the theoretical work as they build and create an original solo performance about a key moment in their lives. Our hope is that by semester's end students will have taken a concrete step forward in understanding and articulating their sense of self and feel comfortable and confident in their ability to perform for a live, public audience.

Students are asked to alternate between four roles in this course: scholar, writer, actor, and critic.
- Scholars consume information in analytical ways and produce new knowledge that is deeply grounded in their foundational knowledge.
- Writers produce new works, both analytical and creative, that take a novel position and support it.
- Actors give life to both old and new characters, conveying their shifting objectives over time to impact an audience.
- Critics evaluate texts (in our case, performances) with a constructive, thoughtful, and respectful approach that brings new insights.
Some days students will only adopt one role, other students will be asked to oscillate between the
them.

Prerequisites: Any combination of 2 ILA (HSS, LTA, CSP, LVA, CVA)

  • Program: Undergraduate
  • Division: Arts and Humanities
  • Level: Advanced Liberal Arts 4600 Requirement (UGrad),Advanced Elective (UGrad),Advanced Liberal Arts (UGrad)
  • Course Number: HUM4620
  • Number of Credits: 4

MKT7550 Consumer Behavior
3 Credits
In-depth analysis of factors that affect purchase decisions in the marketplace. Applies behavioral and social science concepts to the study of buyer behavior. Focuses on the use of knowledge of buyer behavior in marketing decisions. Emphasizes theory, application, and ultimate consumer and organizational buyer behavior. Special attention given to exploring and evaluating buyer behavior research, the role of models in explaining behavior, influence of buyer behavior on development of marketing programs, and issues of consumer protection as they affect marketing strategy.


Prerequisites: MKT7200 or MKT7800

  • Program: Graduate
  • Division: Marketing
  • Level: Graduate Elective (Grad)
  • Course Number: MKT7550
  • Number of Credits: 3

MKT3510 Consumer Insights and Research
(Formerly Marketing Research)
4 General Credits
This course provides students with hands-on experience with marketing research and analysis. Marketing research is simply an organized way of developing and providing information for decision-making purposes. The quality of information depends on the care exercised at each step of the marketing research process. These steps include problem definition, research design, data collection methods, questionnaire design, measurement, sampling, data analysis, data interpretation. The class will discuss key elements and issues in marketing research including sources of data, data collection techniques and analytical approaches for providing information to be used in managers' decision. The first part of the class will focus on research process and design. In this section students will learn how to formulate a research problem, determine a research design, evaluate methods for data collection and develop instruments for data collection. The second part of the class will focus on how to analyze the data and recommend the appropriate action to management.

Prerequisites: SME2011 or MKT2000

  • Program: Undergraduate
  • Division: Marketing
  • Level: Advanced Elective (UGrad),Advanced Management (UGrad)
  • Course Number: MKT3510
  • Number of Credits: 4