Retail Supply Chain Management

Entrepreneurs, market researchers, managers, technology developers—all could benefit from an understanding of the retail supply chain and how consumer demands and expectations are changing.

The retail supply chain management concentration explores all parts of the supply chain and how societal forces, such as environmental concerns and digital versus brick-and-mortar shops, affect it.

With a wide range of course topics, you gain an understanding of how retail establishments function, from human resources to the brand teams. This concentration prepares you for a variety of careers within the consumer supply chain, including retailing, marketing, supply chain management, franchising, brand management, marketing research, and data analysis.

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Faculty Contacts: Lauren Beitelspacher and Brad Johnson
Sponsoring Divisions: Marketing and Operations & Information Management