This mindset, powered by Babson’s Entrepreneurial Thought & Action® (ET&A™) methodology, propels students to take creative action, whether they are addressing issues about sustainability, human resources, marketing and packaging, or even personal matters. This mindset allows our students to turn ideas and challenges into solutions that provide real value.
Our ET&A-minded faculty are thought leaders—game-changers who understand that in order to tackle large issues, you need to think globally, learn from mistakes, evolve value systems, and re-evaluate the role of business in society. Babson faculty research sits at the cutting edge and informs courses on the supply chain, the arts, management, criminal law, technology, engineering, data science, and of course, entrepreneurship. Their research on topics such as sustainable fashion, fossil fuels, data management, and machine learning not only wins awards but challenges current norms, suggesting stronger, more sustainable paths forward for all industries.