The Marketing Division supports The Babson Marketing Association (BMA) at Babson College. The BMA is a student-run organization with a mission presenting opportunities to Babson students to further their interest and skills in the various fields of marketing through the interaction with experienced marketing professionals and events both on and off campus. In addition to sponsoring a speaker series, the organization has run interactive simulation sessions and creative workshops during the year.
The BMA is a Babson College Association affiliated with the nationally recognized organization of Delta Epsilon Chi, the college division of the national Marketing Association DECA. The faculty advisor to BMA for Undergrads is, Gary Ottley, Lecturer, Marketing Division.