Scaling Strat: Master Idea To $10 Billion

STR3500: Scaling Strategy: Mastering the Four Stages from Idea to $10 Billion

4 advanced management credits

How do the most successful founders transform their idea into a large, fast-growing company? Scaling Strategy answers this question by investigating three fundamental questions:
- What are the stages through which an organization must evolve to turn a new business idea into a fast-growing public company?
- How can leaders capture the opportunities and overcome the challenges at each of these stages?
- How can CEOs assess their ability to lead their organization through the next stage of scaling?

Scaling Strategy explores these questions through a specific scaling framework developed by Professor Cohan and complemented with the work of other experts in the field of scaling strategy. As described below in Appendix A: Core Scaling Concepts, the course presents and applies concepts such as:

- Four stages of scaling - during which leaders seek to achieve different business objectives that are essential to transforming an idea into a large company;
- Seven scaling levers - the management tools that leader use to achieve these objectives; and
- Scaling quotient - a tool for assessing the company's capabilities - both strengths and improvement opportunities - to hurdle the next scaling stage.

For more information please watch this video: https://babson.instructuremedia.com/embed/d2e3ddbb-d69a-4091-b285-1fe25c344a76

Prerequisite: STR3000