Measuring And Managing Strategic Performance

ACC7201 Measuring & Managing Strategic Performance

2 Credits

Measuring & Managing Strategic Performance (MMSP) - This course is focused on the connection between strategy execution and profitability. Students develop skills in quantitatively-grounded logical analysis in order to be able to:

o Judge the financial feasibility of plans for launching new businesses or for redesigning existing ones.
o Grow profitable and sustainable ventures.
o Create business models that make money.