Mark teaches courses on strategy, CEO leadership and consulting practicums in the in Babson's MBA, undergrad and Executive Education programs.
In addition to teaching, Mark frequently consults with organizations on strategic planning and on growth issues, including new market entry, innovation programs, opportunity evaluation, brand sharpening and insight development.
Over the past two decades, Mark has worked on both sides of the management equation, co-founding two consulting firms as well as serving as a senior executive at several companies. Mark co-founded and served as managing partner of South Street Strategy Group, a business strategy and innovation-consulting firm, that is a sister company of Chadwick Martin Bailey (CMB), a top 50 custom market research firm. Mark sold his interest in South Street to CMB but continues to collaborate with CMB on strategy projects.
Prior to founding South Street, Mark spent nine years as a partner in CMG Partners (CMG), a marketing and sales consultancy that focused on helping companies launch new brands, products and enter new markets.
Previous to CMG, Mark held a number of executive positions including: President and CEO of WriteRead; Director of Business Development and Product Management at SilverPlatter Information; and Senior Consultant with Nextera Business Solutions, formerly Symmetrix.
Mark holds an MBA from UNC Chapel Hill and a B.A. from Oberlin College.
