Scott Magnacca is an experienced entrepreneur, sales trainer, and financial planning expert with over 30 years of professional experience. He holds an MBA from Babson College and a Master's in Psychology (ALM) from Harvard University, blending rigorous business acumen with insights into human behavior. Scott has led significant marketing and client engagement initiatives at organizations like Fidelity Investments and Edelman Financial Engines, where he has delivered measurable results in areas such as sales growth and client loyalty. As the author of three books on sales, persuasion, and investment strategies, he is recognized for his work at the intersection of sales psychology, behavioral economics, and AI-driven learning. Currently, he is focused on advancing the next generation of sales education by integrating adaptive learning technologies and AI tools to personalize and enhance training, helping professionals achieve long-term success. Scott's academic and professional work emphasizes the ethical application of psychological principles to business practices, with a focus on sustainable outcomes and fostering genuine relationships.
