Faculty Profiles

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Kristen Getchell

  • Associate Professor
Academic Division: Marketing
781-239-4248

Bio

Kristen Getchell is an associate professor of business communication in Babson's Marketing division. She teaches management and business communication courses in Babson's graduate, undergraduate, and executive education programs.

She has served as the Director of Rhetoric in the Arts and Humanities Division. Prior to her work at Babson, she served as Coordinator of First-year Writing at Curry College.

Her scholarly work has appeared in publications including Business Horizons, Teaching English in the Two-Year College (NCTE), Reader, and International Journal of Scholarship of Teaching and Learning. She is the co-editor, with Paula Lentz, of a recent collection from Routledge titled Rhetorical Theory and Praxis in the Business Communication Classroom, a winner of the 2019 Association of Business Communication Distinguished Book of the Year award. Her current research interests include business communication teaching and disciplinarity and persuasive strategies in virtual sales interactions.

Her current book project is a social history of business communication education in American colleges.

She is a member of the Association of Business Communication and National Communication Association and has served as a Chair of the Rhetoric SIG for the Association of Business Communication. She also serves on the Executive Board of the Quinsigamond Rowing Club.


Academic Degrees

  • Ph D, Indiana University of Pennsylvania
  • M.A., Dartmouth College
  • BA, University of Connecticut, College of Liberal Arts and Sciences

Academic Interest / Expertise

Business Communication; Storytelling; Composition

Awards & Honors

  • 2019 — Distinguished Book of the Year, Association of Business Communication
  • 2017 — Deans Award for Recognition of Teaching Excellence , Babson College
  • 2017 — WPA Research Grant Award, Council of Writing Program Administrators
  • 2015 — Excellence in Partnership and Collaboration Award, Curry College
  • 2014 — Excellence in Research Collaboration Award , Curry College
  • 2011 — Excel Service Award, Greater Pittsburgh Literacy Council
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Courses

  • Degree Courses 2021

    • COM 3521 BUSINESS WRITING
    • COM 3504 COMMUNICATING IN GLOBAL VIRTUAL TEAMS
    • COM 7501 STRATEGIC WRITING FOR MANAGERS
    • COM 3500 BUS STORYTELLING
    • COM 7503 COMM IN VIRTUAL TEAM
    • COM 3504 COMM VIRTUAL TEAMS
    • COM 7501 STRAT WRT FOR MGRS
  • Degree Courses 2020

    • COM 3521 BUSINESS WRITING
    • MKT 3501 COMMUNICATING CONSUMER BEHAVIOR CHANGE
    • COM 7501 STRAT WRT FOR MGRS
    • COM 7503 COMMUNICATING AND COLLABORAT VIRT TEAMS
    • MOB 7501 STRATEGIC WRITING FOR MANAGERS
    • MOB 3521 BUSINESS WRITING
    • MOB 3504 COMMUNICATING IN GLOBAL VIRTUAL TEAMS

Publications

Journal Articles

  • Logemann, M., Aritz, J., Cardon, P., Schwartz, S., Fleischmann, C., Getchell, K.M., Helens-Hart, R., Li, X., Palmer-Silveira, J., , S., Stapp, J. (in press). Standing Strong Amid a Pandemic: A Global Team Project Stands up to a Real-Life Test during the Public Health Crisis. British Journal of Educational Technology. Wiley.
  • Getchell, K.M., Carradini, S., Cardon, P., Fleischmann, C., Aritz, J., Ma, H., Stapp, J. (in press). Artificial Intelligence in Business Communication: The Changing Landscape of Research and Teaching. Business and Professional Communication Quarterly. Sage.
  • Lentz, P., Getchell, K.M., Dubinsky, J., Kerr, M. (in press). Pronouns, Positioning, and Persuasion in Top Nonprofits’ Donor Appeals. International Journal of Business Communication. Sage.
  • Dubinsky, J., Getchell, K.M. (2021). The Disappearance of Business Communication in Professional Writing Programs. Journal of Business and Technical Communication. Vol: 36, Issue: 1. Sage.
  • Getchell, K.M., Pachamanova, D.A. (in press). Writing to Learn: A Framework for Structuring Writing Assignments to Support Analytics Course Learning Goals. INFORMS Transactions on Education. Issue: Special Issue on The Education Science of Delivering Analytics Education. INFORMS. link
  • Getchell, K.M., Beitelspacher, L.S. (2020). Better Marketing for our Female Marketers: Gendered Language in the Forbes CMO List. Business Horizons. Elsevier.
  • Getchell, K.M., Lentz, P.J. (2020). Perspective as a Threshold Concept in Business Communication. International Journal for the Scholarship of Teaching and Learning. Georgia Southern University.
  • Getchell, K.M., Gonso, K. (2019). Valuing the Process: Building a Foundation for Collaborative Peer Review. Teaching English in the Two-Year College (NCTE). Vol: 44, Issue: 1. NCTE.
  • Amicucci, A.N., Getchell, K.M., Welsh, S. (in press). Writers as readers: Incoming College students reflect on reading. Reader. Lafayette College.
  • Getchell, K.M., Illich, L. (2016). An accurate representation of what?: Students' perceptions of standardized writing assessment. Crosspol. Vol: 2, Issue: 1. link
  • Getchell, K.M., Amicucci, A.N. (2014). Responding with the golden rule: A cross-institutional peer review experiment. Teaching English in the Two-Year College. Vol: 42, Issue: 1, Page: 55-64. National Council of Teachers of English (NCTE). link

Books

  • Getchell, K.M., Lentz, P.J. (2018). Rhetorical Theory and Praxis in the Business Communication Classroom : Rhetorical Theory and Praxis in the Business Communication Classroom. Routledge.

Book Chapters

  • Getchell, K.M., Lentz, P. (2018). Introduction: Breaking New Ground in Business Communication Pedagogy: Rhetorical Theory and Praxis in the Business Communication Classroom. Routledge.
  • Getchell, K.M. (2018). The occasion to post: Connecting kairos with entrepreneurship in the business writing classroom: Rhetorical Theory and Praxis in the Business Communication Classroom. Routledge.

Book Reviews

  • Getchell, K.M. (2011). Situating writing assessment practices: A review of a Guide to College Writing Assessment: Journal of Writing Assessment. Vol: 4, Issue: 1. link

Other

  • Cardon, P., Fleischmann, C., Aritz, J., Elhaddaoui, T., Getchell, K.M. (2020). What Happens to Global Virtual Teams When Pandemic Hits? : Association of Business Communication Western Bulletin. link
  • Iyer, B.R., Getchell, K.M. (2019). The Classroom of the Future: How Chatbots can Enhance the Student Experience: The Teaching Professor. Magna Publishers. link
  • Iyer, B.R., Getchell, K.M., Fleischmann, F. (2018). Humanizing Tech May Be the New Competitive Advantages. MIT Sloan Management Review. link
  • Iyer, B.R., Getchell, K.M. (2018). Why APIs Should Be Regulated: Why APIs Should Be Regulated. MIT Sloan Management Review. link
  • Whalen, D.J., Getchell, K.M. (2017). Bright as the stars in the Albuquerque desert sky: Classroom tested business communication assignments: Business and Professional Communication Quarterly. Vol: 80, Issue: 2. Sage.
  • Zlotkowski, L., Getchell, K.M., Conway, S. (2015). Rebranding an early intervention system through education and collaboration: Rebranding an early alert system through education and collaboration. Vol: 12, Issue: 2. E-Source for College Transitions, University of South Carolina. link

Presentations

  • “Pronouns, Positioning, and Persuasion in Top Nonprofits' Donor Appeals.” Getchell, K. Lentz, P. Dubinsky, J. Association of Business Communication, Virtual (2020)
  • Structuring Writing Assignments to Improve Analytics Course Outcomes Getchell, K. Pachamanova, D. 2019 INFORMS Annual Meeting, Seattle, WA (2019)
  • How Genre Studies can Inform Disciplinarity Getchell, K. International Association of Business Communication, Detroit, MI (2019)
  • Collaborative Peer Review in the Writing Classroom Getchell, K. Gonso, K. Boston Rhetoric and Writing Network Summer Institutute, Boston College (2019)
  • Teach it Like We Mean it: Empowering Students through Peer Review Getchell, K. Gonso, K. Block, A. Brown, K. College Composition and Communication Conference, Pittsburgh, PA (2019)
  • "Challenging the Grand Narratives: Examining the Use of Historical Research Methods to Define, Refine, and Diversify the Field of Business Communication" Getchell, K. International Association of Business Communication, Miami, FL (2018)
  • "The Intersections of Writing and Gender: Summarizing Notes on a Job Candidate" Getchell, K. International Association of Business Communication, Miami, FL (2018)
  • The Transformative Labor of Research: Networking Meaningful Feedback Getchell, K. College Composition and Communication, Kansas City, MO (2018)
  • Reconsidering the Teaching of Collaborative Student-Centered Peer Review Getchell, K. Gonso, K. Conference on College Composition and Communication - New England, Boston University (2017)
  • Researching Meaningful Feedback in Assessment Ecologies Getchell, K. Warwick, N. Brown, K. Johnson, J. Conference on College Composition and Communication, Portland, OR (2017)
  • My Favorite Assignment: LinkedIn Blog Post Getchell, K. Association of Business Communication Conference, Albuquerque, NM (2016)
  • Using Ethos and Kairos to Situate an MBA Blog Assignment Getchell, K. Association of Business Communication Conference, Albuquerque, NM (2016)
  • Innovations in Classroom and Computer-Assisted Peer Review Getchell, K. Brown, K. Boston Rhetoric and Writing Network Summer Institute, Northeastern University (2015)
  • Peer Review as a Tool of Engagement Getchell, K. Brown, K. BRAWN Summer Institute, Northeastern University (2014)
  • Using Cross-Intitutional Peer Review Activities to Expand Boundaries of a First-Year Composition Course Getchell, K. 9th Annual Conference on the Teaching of Writing, University of Connecticut (2014)
  • Layers of Support: Building Successful Collaborations in Early Alert Systems Getchell, K. Annual Conference on First-Year Experience, San Diego, CA (2014)
  • Collaborations in Early Intervention Getchell, K. Conway, S. , L. Presentation for Brandeis Academic Services, Brandeis University (2014)
  • Social Justice and the Myth of Community Re-Engagement in the Prison ESL Classroom Getchell, K. International Society for Language Study Conference, San Juan, PR (2013)
  • Teacher's Pet, Reluctant Writer, and Future First-Year All Star: How Students Present Themselves in Placement Portfolios Getchell, K. College English Association Conference, Savannah, GA (2013)
  • 2012: “Student Voices in Writing Placement Portfolios: A Validation Study” Getchell, K. Conference on College Composition and Communication, St. Louis, MO (2012)
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Professional Services

  • Eastern US Regional Vice President Association of Business Communication (2021 - Present)