Research and Publications
Beitelspacher, L.S., Getchell, K.M. (2023). The Adoption of Conscientiousness in Business to Business Relationships. Industrial Marketing Management. Vol: 109, Page: 221-231.
Getchell, K.M., Dubinsky, J., Lentz, P. (2023). A Critique of Transmission Communication Models in Introductory Management and Organizational Behavior Textbooks. Journal of Management Education. Sage.
Longoni, C., Cian, L., Kyung, E.J. (2023). AI in the Government: Responses to Failures. Journal of Marketing Research. Vol: 60, Issue: 1, Page: 170-188.
McGuirk, M.J. (2023). Performing web analytics with Google Analytics 4: a platform review. Journal of Marketing Analytics. Palgrave Macmillan - Springer Nature. link
Williams, D., Crittenden, V.L., Henley, A. (2022). Third-Party Procedural Justice Perceptions: The Mediating Effect on the Relationship between eWOM and Likelihood to Purchase. Journal of Marketing Theory and Practice.
Dhebar, A. (2022). Preinstalled Functionality as a Service. Business Horizons. Elsevier. link
Dhebar, A. (2022). Making Sense of a Disruptively Different Tomorrow. Industrial Management. Vol: 64, Issue: 2, Page: pp. 12 -17. Institute of Industrial & Systems Engineers. link
Logemann, M., Aritz, J., Cardon, P., Schwartz, S., Fleischmann, C., Getchell, K.M., Helens-Hart, R., Li, X., Palmer-Silveira, J., , S., Stapp, J. (2022). Standing Strong Amid a Pandemic: A Global Team Project Stands up to a Real-Life Test during the Public Health Crisis. British Journal of Educational Technology. Wiley. link
Getchell, K.M., Carradini, S., Cardon, P., Fleischmann, C., Aritz, J., Ma, H., Stapp, J. (2022). Artificial Intelligence in Business Communication: The Changing Landscape of Research and Teaching. Business and Professional Communication Quarterly. Sage. link
Getchell, K.M., Pachamanova, D.A. (2022). Writing to Learn: A Framework for Structuring Writing Assignments to Support Analytics Course Learning Goals. INFORMS Transactions on Education. Vol: 22(2), Issue: Special Issue on The Education Science of Delivering Analytics Education. INFORMS. link
Ludwig, S., Herhausen, D., Grewal, D., Bove, L., Benoit, S., de Ruyter, Ko, ., Urwin, P. (2022). Communication in the Gig Economy: Buying and Selling in Online Freelance Marketplaces. Journal of Marketing. Vol: 86, Issue: 4, Page: 141-161.
Plangger, K., Grewal, D., de Ruyter, Ko, ., Tucker, C. (2022). The future of digital technologies in marketing: A conceptual framework and an overview. Journal of the Academy of Marketing Science. Vol: 50, Issue: 6, Page: 1125-1134.
Herhausen, D., Grewal, L., Cummings, K.H., Roggeveen, A.L., Ordenes, F.V., Grewal, D. (2022). Complaint De-Escalation Strategies on Social Media. Journal of Marketing. link
Kyung, E.J., Thomas, M., Krishna, A. (2022). How Political Identity Influences COVID-19 Risk Perception: A Model of Identity-Based Risk Perception. Journal for the Association for Consumer Research. Vol: 7, Issue: 3, Page: 316-324.
Shani-Feinstein, Y., Kyung, E.J., Goldenberg, J. (2022). Moving Fast versus Moving Slow: The Effect of Perceived Speed on Decision-Making. Journal of Consumer Research. Vol: 49, Issue: 3, Page: 520-542.
McGuirk, M.J. (2022). Unlocking the full potential of social listening platforms through prescriptive-based intelligence. Vol: 8, Issue: 1, Page: 6-15. Henry Stewart Publications . link
Xia, L., Roggeveen, A.L. (2022). How Collective Stress Affects Price Fairness Perceptions: The Role of Nostalgia. Journal of Business Research.
Roggeveen, A.L., Rosengren, S. (2022). From Customer Experience to Human Experience: Uses of Systematized and Non-Systematized Knowledge. Journal of Retailing and Consumer Services.
Roggeveen, A.L., Sethuraman, R. (2022). Bidding Goodbye as JR Editors and Saying Thanks. Journal of Retailing.
Roggeveen, A.L., Sethuraman, R. (2022). Sharing JR 2021 Statistics and Recapping Special Issues. Journal of Retailing.
Shankaranarayanan, G., Stoddard, D.B., Gilleran, R., Beitelspacher, L.S., Bravo, S.J. (2021). Experiential Learning of Information Systems in Functional Contexts: The Digital Brand Strategy Project. Communications of the Association of Information Systems (CAIS). Vol: 49. Association of Information Systems.
Vadakkepatt, G., Winterich, K., Mittal, V., Zinn, W., Beitelspacher, L.S., Aloysius, J., Ginger, J., Reilman, J. (2021). Sustainable Retailing. Journal of Retailing. Vol: 3, Issue: 1, Page: 62-80.
Carey, J.C., Beitelspacher, L.S., Tosti-Kharas, J., Swanson, E. (2021). A resource-efficient modular course design for teaching integrated sustainability in higher education: Developing the next generation of entrepreneurial leaders. Entrepreneurship Education and Pedagogy. Vol: 4, Issue: 2, Page: 169-193.
Crittenden, V.L., Kemp, A., Brown, C., Crittenden, W. (2021). Direct Selling Party Plans: Communal Sharing in the Systems of Provision. Journal of Wine Research. Vol: 32, Issue: 3, Page: 188-201.
Crittenden, V.L. (2021). Reflections from an Award Winner: Being a Holistic Academic. Journal for Advancement of Marketing Education. Vol: 29, Issue: 1, Page: 42-45.
Dhebar, A. (2021). Platforms, an Engineer's Style Guide. Industrial Management. Vol: 63, Issue: 1, Page: pp. 16-20. Institute of Industrial & Systems Engineers. link
Dubinsky, J., Getchell, K.M. (2021). The Disappearance of Business Communication in Professional Writing Programs. Journal of Business and Technical Communication. Vol: 36, Issue: 1. Sage.
Lentz, P., Getchell, K.M., Dubinsky, J., Kerr, M. (2021). Pronouns, Positioning, and Persuasion in Top Nonprofits’ Donor Appeals. International Journal of Business Communication. Sage. link
Guha, A., Grewal, D., Kopalle, P.K., Haenlein, M., Schneider, M.J., Jung, H., Moustafa, R., Hegde, D.R., Hawkins, G. (2021). How artificial intelligence will affect the future of retailing. Journal of Retailing. Vol: 97, Issue: 1, Page: 28-41.
Grewal, D., Gauri, D.K., Das, G., Agarwal, J., Spence, M.T. (2021). Retailing and emergent technologies. Journal of Business Research. Vol: 134, Page: 198-202.
Davenport, T.H., Guha, A., Grewal, D. (2021). How to Design an AI Marketing Strategy. Harvard Business Review (Print Edition). Issue: July-August 2021. link
McGuirk, M.J. (2021). Performing social media analytics with Brandwatch for Classrooms: a platform review. Journal of Marketing Analytics. Palgrave Macmillan - Springer Nature. link
Onyemah, V., Mulki, J.P., Rivera-Pesquera, M. (2021). Salesperson Turnover Intention: A Tale of Two Countries . International Journal of Bank Marketing. Vol: 39, Issue: 6, Page: 1003-1024.
Roggeveen, A.L., Sethuraman, R., Kumar, V., Venkatesan, R. (2021). Showcasing Articles that Focus on Metrics and Analytics in Retailing. Journal of Retailing.
Roggeveen, A.L., Grewal, D., Karsberg, J., Noble, S.M., Nordfalt, J., Patrick, V.M., Schweiger, E., Soysal, G., Dillard, A., Cooper, N., Olson, R. (2021). Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies. Journal of Retailing. Vol: 97, Issue: 1, Page: 81-98.
Grewal, D., Gauri, D.K., Roggeveen, A.L., Sethuraman, R. (2021). Strategizing Retailing in the New Technology Era. Journal of Retailing. Vol: 97, Issue: 1, Page: 6-12.
Besharat, A., Nardini, G., Roggeveen, A.L. (2021). Online Daily Coupons: Understanding How Prepayment Impacts Spending at Redemption. Journal of Business Research.
Roggeveen, A.L., Sethuraman, R. (2021). Journal of Retailing Status Report 2021. Journal of Retailing.
Roggeveen, A.L., Sethuraman, R. (2021). Showcasing the Diversity of the Journal of Retailing Publications and Celebrating the Davidson Award Winners. Journal of Retailing.
Roggeveen, A.L., Sethuraman, R. (2021). The Year that Was!. Journal of Retailing.
Pitt, C., Bal, A., Plangger, K. (2020). 'New approaches to psychographic consumer segmentation: Exploring fine art collectors using artificial intelligence, automated text analysis and correspondence analysis. European Journal of Marketing.
Carey, J.C., Beitelspacher, L.S., Tosti-Kharas, J., Swanson, E. (2020). A resource-efficient modular course design for co-teaching integrated sustainability in higher education: Developing the next generation of entrepreneurial leaders. Entrepreneurship Education and Pedagogy.
Getchell, K.M., Beitelspacher, L.S. (2020). Better Marketing for our Female Marketers: Gendered Language in the Forbes CMO List. Business Horizons. Elsevier.
Getchell, K.M., Lentz, P.J. (2020). Perspective as a Threshold Concept in Business Communication. International Journal for the Scholarship of Teaching and Learning. Georgia Southern University.
Crittenden, V.L., Beggin, M., Crittenden, W., Dohm, K. (2020). Fostering Economic Growth in Frontier Markets: Perceptions in the Tunisian Post-Arab Spring. Multidisciplinary Business Review.
Crittenden, V.L., Sarstedt, M., Astrachan, C., Hair, J. (2020). Observations on Brand Measurement in an Age of Consumer and Data Complexity. Journal of Product & Brand Management.
Crittenden, V.L., Crittenden, W., Ajjan, H. (2020). Women in Sales in Developing Countries: The Value of Technology for Social Impact. Business Horizons.
Peterson, R.A., Crittenden, V.L. (2020). Exploring Customer Orientation as a Marketing Strategy of Mexican-American Entrepreneurs. Journal of Business Research.
Peterson, R.A., Crittenden, V.L. (2020). On the Relationship between Self-Efficacy and Sales Performance: Does Gender Matter?. Journal of Selling.
Peterson, R.A., Crittenden, V.L., Albaum, G. (2020). Self-Efficacy Beliefs and Direct Selling Sales Performance. International Journal of Applied Decision Sciences.
Crittenden, V.L. (2020). Customer Support Services: More than Administrative Support – It has to be Strategic!. European Journal of Marketing.
Crittenden, V.L., Davis, C., Perren, R. (2020). Embracing Diversity in Marketing Education. Journal of Marketing Education. Sage.
Okazaki, S., Eisend, M.L., Plangger, K., de Ruyter, K., Grewal, D. (2020). Understanding the Strategic Consequences of Customer Privacy Concerns: A Meta-Analytic Review,” Journal of Retailing, 96 (4). (lead article after SI editorial). Journal of Retailing.
Meyer, J., De Ruyter, Ko, ., Grewal, D., Cleeren, K., Keeling, D.I., Motyka, S. (2020). Categorical versus dimensional thinking: improving anti-stigma campaigns by matching health message frames and implicit worldviews. Journal of the Academy of Marketing Science. Vol: 48, Issue: 2, Page: 222-245.
Herhausen, D., Emrich, O., Grewal, D., Kipfelsberger, P., Schoegel, M. (2020). Face Forward: How Employees' Digital Presence on Service Websites Affects Customer Perceptions of Website and Employee Service Quality. Journal of Marketing Research. Vol: 57, Issue: 5, Page: 917-936.
Grewal, D., Kroschke, M., Mende, M., Roggeveen, A.L., Scott, M. (2020). Frontline Cyborgs at Your Service: How Human Enhancement Technologies Affect Customer Experiences in Retail, Sales, and Service Settings. Journal of Interactive Marketing.
Iyer, G.R., Blut, M., Xiao, S.H., Grewal, D. (2020). Impulse buying: a meta-analytic review. Vol: 48, Issue: 3, Page: 384-404. Journal of the Academy of Marketing Science.
Grewal, D., Noble, S.M., Ahlbom, C., Nordfalt, J. (2020). The Sales Impact of Using Handheld Scanners: Evidence from the Field. Journal of Marketing Research. Vol: 57, Issue: 3, Page: 527-547.
Davenport, T.H., Grewal, D., Guha, A. (in press). What's Next for Marketing AI. Harvard Business Review.
Grewal, D., Roggeveen, A.L. (2020). Understanding Retail Experiences and Customer Journey Management. Journal of Retailing.
Grewal, D., Hulland, J., Kopalle, P., Karahanna, E. (2020). The Future of Technology and Marketing: A Multidisciplinary Perspective. Journal of the Academy of Marketing Science.
Grewal, D., Noble, S., Roggeveen, A.L., Nordfalt, J. (2020). The Future of In-store Technology. Journal of the Academy of Marketing Science.
Davenport, T.H., Guha, A., Grewal, D., Bressgott, T. (2020). The Impact of AI on Marketing. Journal of the Academy of Marketing Science.
Ji, Z., Hanna, R.C. (2020). Gamers First – How Consumer Preferences Impact eSport Media Offerings. International Journal on Media Management. Vol: 22, Issue: 1, Page: 13-29. Taylor Francis Online. link
Cummings, K.H., Seitchik, A. (2020). The Differential Treatment of Women During Service Recovery: The Way Perceived Power Affects Consumers’ Post-Failure Compensation. Business Horizons. Vol: 63, Issue: 5, Page: 647-658. link
Cummings, K.H., Yule, J.A. (2020). Tailoring Service Recovery Messages to Consumers’ Affective States . European Journal of Marketing.
Wynstra, C.B., Cummings, K.H., Rodgers, V.L., Stillwagon, J.R., Tosti-Kharas, J. (2020). "Teaching 'Beyond the Horizon': Transdisciplinary Approaches". Eugene O'Neill Review, The. Vol: 41, Issue: 1, Page: 69-91. Penn State University Press.
Matsuno, K., Kohlbacher, F. (2020). Proactive Marketing Response to Population Aging: The Roles of Capabilities and Commitment of Firms. Journal of Business Research. Vol: 113, Issue: May, Page: 93-104. link
Onyemah, V., Isenberg, D., Moore Jr, E. (2020). How local ecosystems can drive growth in Black-owned businesses. World Economic Forum.
Onyemah, V.I., Isenberg, D., Eisenman, E., Mulcahy, K. (2020). 5 ways entrepreneurs and SMEs can build resilience in a coronavirus economy. World Economic Forum.
Onyemah, V.I., Isenberg, D., Shukla, D. (2020). Entrepreneurs, Look to Your Network to Help You Through the Pandemic. Harvard Business Review.
Roggeveen, A.L., Sethuraman, R. (2020). Overview of the Issue. Journal of Retailing.
Roggeveen, A.L., Beitelspacher, L.S. (2020). Understanding and Implementing CRM Initiatives in International Markets. International Marketing Review.
Roggeveen, A.L., Sethuraman, R. (2020). Customer-Interfacing Retail Technologies in 2020 & Beyond: An Integrative Framework and Research Directions. Journal of Retailing.
Roggeveen, A.L., Sethuraman, R. (2020). Journal of Retailing - Status, Awards, and Outlook. Journal of Retailing.
Roggeveen, A.L., Sethuraman, R. (2020). How the COVID-19 Pandemic May Change the World of Retailing. Journal of Retailing.
Xia, L., Roggeveen, A.L. (2020). When It's Too Good to Be True: Examining Consumers' Reactions and Firms' Responses to Price Mistakes. Journal of Business Research.
Roggeveen, A.L., Sethuraman, R. (2020). Journal of Retailing Updates. Journal of Retailing.
Roggeveen, A.L., Grewal, D., Schweiger, E. (2020). The DAST Framework for Retail Atmospherics: The Impact of In- and Out-of Store Retail Journey Touchpoints on the Customer Experience. Journal of Retailing.
Farace, S., Roggeveen, A.L., Villarroel, F., Grewal, D., DeRuyter, K., Wetzel, M. (2020). Patterns in Motion: How Visual Patterns in Ads Affect Product Evaluations. Journal of Advertising.
Weidner, K., Beuk, F., Bal, A. (2019). Fake news and the willingness to share: a schemer
Peterson, Robert A., Victoria L. Crittenden, and Gerald Albaum (forthcoming). “Self-Efficacy Beliefs and Direct Selling Sales Performance,” International Journal of Applied Decision Sciences.
Crittenden, Victoria L. and Anirudh Dhebar (forthcoming). “A Tribute to Abdul Ali (1957-2018),” Journal of Macromarketing.
Peterson, Robert A. and Victoria L. Crittenden (forthcoming). “Exploring Customer Orientation as a Marketing Strategy of Mexican-American Entrepreneurs,” Journal of Business Research. link
Peterson, Robert A., Victoria L. Crittenden, and Gerald Albaum (2019). “On the Economic and Social Benefits of Direct Selling,” Business Horizons, 62(3), 373-382.
Crittenden, Victoria L. and Robert A. Peterson (2019). “Keeping the Marketing Curriculum Current in an Era of Digital Disruption,” Journal of Marketing Education, 41(2), 75-76.
Crittenden, Victoria L., William F. Crittenden, and Haya Ajjan (2019). “Empowering Women Micro-Entrepreneurs in Emerging Economies: The Role of Information Communications Technology,” Journal of Business Research, 98, 191-203.
Crittenden, Andrew B., Victoria L. Crittenden, and William F. Crittenden (2019). “The Digitalization Triumvirate: How Incumbents Survive,” Business Horizons, 62(2), 259-266.
Crittenden, Victoria L. and Robert A. Peterson (2019). “Digital Disruption: The Transdisciplinary Future of Marketing Education,” Journal of Marketing Education, 41(1), 3-4.
Roy, S., Guha, A., Biswas, A., Grewal, D. (in press). Celebrity endorsements in emerging markets: Align endorsers with brands represented or with consumers targeted? Journal of International Business Studies.
Mende, M., Scott, M.L., Doorn, J.V., Shank, I., Grewal, D. (in press). Service Robots Rising: How Humanoid Robots Influence Service Experiences and Food Consumption. Journal of Marketing Research.
Ordenes, F.V., Grewal, D., Ludwig, S., Ruyter, K.D., Mahr, D., Wetzels, M. (2019). Cutting through content clutter: How speech and image acts drive consumer sharing of social media brand messages. Journal of Consumer Research.
Herhausen, D., Ludwig, S., Grewal, D., Wulf, J., Schoegel , M. (2019). Detecting, Preventing, and Mitigating Online Firestorms in Brand Communities. Journal of Marketing.
Verma, S., Guha, A., Biswas, A., Grewal, D. (2019). Are Low Price and Price Matching Guarantees Equivalent? The Effects of Different Price Guarantees on Consumers' Evaluations. Journal of Retailing. Vol: 95, Issue: 3247, Page: 99-108.
Dutta, S., Guha, A., Biswas, A., Grewal, D. (2019). Can attempts to delight customers with surprise gains boomerang? A test using low-price guarantees. Journal of the Academy of Marketing Science. Vol: 47, Issue: 3, Page: 417-437.
Roy, S., Guha, A., Biswas, A., Grewal, D. (2019). Celebrity endorsements in emerging markets: Align endorsers with brands or with consumers?. Journal of International Business Studies. Vol: 50, Issue: 3, Page: 295-317.
Hanna, R.C., Lemon, K., Smith, G. (2019). Is transparency a good thing? How online price transparency and variability can benefit firms and influence consumer decision making. Business Horizons. Vol: 62, Issue: 2 (March-April 2019), Page: 227-236. Elsevier
Blanch-Hartigan, Danielle, Jennifer Yule, Krista Hill Cummings, Victoria Smith, and Marianne Schmid Mast. "The Academic-Industry Divide in Health Communication: A Call for Increased Partnership." Patient Education and Counseling (2019).
Thomas, M., Kyung, E.J. (2019). Slider Scale or Text Box: How Response Format Shapes Responses. Journal of Consumer Research.
Matsuno, K., Kohlbacher, F. (in press). Proactive Marketing Response to Population Aging: The Roles of Capabilities and Commitment of Firms. Journal of Business Research
Matsuno, K., Kohlbacher, F. (2019). Firms’ (Non)responses: The Role of Ambivalence in the Case of Population Aging in Japan. Long Range Planning. Vol: 52, Issue: 1, Page: 236-254.
Onyemah, Vincent and Martha Rivera-Pesquera (2019), "Cognitive Ambidexterity: Successful Selling by Women Entrepreneurs", Crittenden, V. (Ed.) Go-to-Market Strategies for Women Entrepreneurs, Emerald Publishing Limited, pp. 75-83.
Onyemah, Vincent (2019), “What Doesn’t Kill You Makes You More Committed: The Importance of Supervisory Support When Salespeople Face Organizational Hardship,” Journal of the International Studies of Management & Organization, 49(1), 7-22.
Singh, J., Flaherty, K., Sohi, R.S., Deeter-Schmelz, D., Habel, J., Le Meunier-FitzHugh, K., Malshe, A., Mullins, R., Onyemah, V. (2019), “Sales Profession and Professionals in the Age of Digitization and Artificial Technologies: Concepts, Priorities, and Questions,” Journal of Personal Selling & Sales Management, 39(1), 2-22.
Cacho Elizondo, Silvia and Vincent Onyemah (2019), Mexico: building a country brand. Babson and IPADE Business School case collection. Singh, J., Flaherty, K., Sohi, R.S., Deeter-Schmelz, D., Habel, J., Le Meunier-FitzHugh, K., Malshe, A., Mullins, R., Onyemah, V. (in press). “Sales Profession and Professionals in the Age of Digitization and Artificial Technologies: Concepts, Priorities, and Questions.” Journal of Personal Selling & Sales Management.
Roggeveen, Anne L. and Raj Sethuraman (2019), “From Manuscript Submission to Article Publication: Shedding Light on the Review Process in JR,” Journal of Retailing, 95 (March).
Roggeveen, Anne L. and Lauren Beitelspacher (forthcoming), “Understanding and Implementing CRM Initiatives in International Markets”, International Marketing Review.
Farace, Stefania, Anne L. Roggeveen, Francisco Villarroel, Dhruv Grewal, Ko De Ruyter, and Martin Wetzel (forthcoming), “Patterns in Motion: How Visual Patterns in Ads Affect Product Evaluations” Journal of Advertising.
Schweiger, Elisa, Dhruv Grewal, Anne L. Roggeveen, and Lauren Beitelspacher (forthcoming), “Managing the Luxury Shopping Experience in a Multi-channel World” in Luxury Research Handbook, Eds. Felicitas Morhart and Keith Wilcox.
Martínez-López, Francisco J., Juan Carlos Gázquez-Abad and Anne Roggeveen (2019) “Preface” in Advances in National Brand and Private Label Marketing, Eds. Francisco J. Martínez-López , Juan Carlos Gázquez-Abad, Anne Roggeveen, Springer Publishing, v-vi.
Schweiger, Elisa B., Anne L. Roggeveen, Dhruv Grewal, and Nancy M. Puccinelli (2019) “How In-Store Retail and Service Atmosphere Create Customer Engagement” in Handbook of Research on Customer Engagement, Eds., Linda Desiree Hollebeek and David E. Sprott, Elgar Publishing.
Sarantopoulos, P., Theotokis, A., Pramatari, K., Roggeveen, A.L. (2019). The Impact of a Complement-Based Assortment Organization on Purchases. Journal of Marketing Research.
Hallock, William, Anne Roggeveen, and Victoria Crittenden (2019). “Firm-Level Perspectives on Social Media Engagement: An Exploratory Study,” Qualitative Market Research: An International Journal, 22(2), 217-226.
Roggeveen, A.L., Sethuraman, R. (2019). Using Commentaries, Special Sections, and Special Issues to Enhance Research into Important and Cutting Edge Topics in this Dynamic Field of Retailing. Journal of Retailing.
Roggeveen, A.L., Sethuraman, R. (2019). Diversity in Publication and Award Winners. Journal of Retailing.
Hallock, W., Roggeveen, A.L., Crittenden, V.L. (2019). Firm-level Perspectives on Social Media Engagement: An Exploratory Study. Qualitative Market Research.
Roggeveen, A.L., Sethuraman, . (2019). Journal of Retailing: New Initiatives and News Updates. Journal of Retailing.
Grewal, D., Ahlbom, C., Beitelspacher, L.S., Noble, S.M., Nordfalt, J. (2018). In-Store Mobile Phone Use and Customer Shopping Behavior: Evidence from the Field. Journal of Marketing. Vol: 82, Issue: 4, Page: 102-126.
Beitelspacher, L.S., Baker, T.L., Rapp, A., Grewal, D. (2018). Understanding the long-term implications of retailer returns in business-to-business relationships. Journal of the Academy of Marketing Science. Vol: 46, Issue: 2, Page: 252-272.
Beitelspacher, L.S., Rodgers, V.L. (2018). Integrating Corporate Social Responsibility Awareness into a Retail Management Course. Journal of Marketing Education. Vol: 40, Issue: 1, Page: 66-76.
Roggeveen, A.L., Beitelspacher, L.S. (2018). Educating the Retailers of Tomorrow: An Overview of Journal of Marketing Education Special Issue on Retailing. Journal of Marketing Education.
Simmons, J.M., Crittenden, V.L., Schlegelmilch, B. (2018). The Global Reporting Initiative: Do Application Levels Matter? Social Responsibility Journal.
Yule, J., Hill, K.M., Yule, S. (2018). Development and evaluation of a patient-centered measurement tool for surgeons’ non-technical skills. British Journal of Surgery. Vol: 105, Issue: 7, Page: 876-884. John Wiley & Sons Ltd.
Dhebar, A. (2018). E=S(AI2ED), the Formula of Enterprise. Industrial Management. Vol: 60, Issue: 6 (November-December 2018), Page: 25-30. Institute of Industrial & Systems Engineers.
Dhebar, A. (2018). Pushing to New Production Frontiers. Industrial Management. Vol: 60, Issue: 2 (March/April 2018), Page: 16-20. Institute of Industrial & Systems Engineers.
Guha, A., Biswas, A., Grewal, D., Bhowmick, S., Nordfalt, J. (2018). An Empirical Analysis of the Joint Effects of Shoppers' Goals and Attribute Display on Shoppers' Evaluations. Journal of Marketing. Vol: 82, Issue: 3, Page: 142-156.
Schroll, R., Schnurr, B., Grewal, D. (2018). Humanizing Products with Handwritten Typefaces. Journal of Consumer Research. Vol: 45, Issue: 3, Page: 648-672.
Grewal, D., Puccinelli, N., Monroe, K.B. (2018). Meta-analysis: integrating accumulated knowledge. Vol: 46, Issue: 1, Page: 9-30. Journal of the Academy of Marketing Science.
Guha, A., Biswas, A., Grewal, D., Verma, S., Banerjee, S., Nordfalt, J. (2018). Reframing the Discount as a Comparison Against the Sale Price: Does It Make the Discount More Attractive?. Journal of Marketing Research. Vol: 55, Issue: 3, Page: 339-351.
Ailawadi, K.L., Ma, Y., Grewal, D. (2018). The Club Store Effect: Impact of Shopping in Warehouse Club Stores on Consumers' Packaged Food Purchases. Journal of Marketing Research. Vol: 55, Issue: 2, Page: 193-207.
Aguirre, E., Mahr, D., de Ruyter, Ko, Grewal, D., Pelser, J., Wetzels, M. (2018). The Effect of Review Writing on Learning Engagement in Channel Partner Relationship Management. Journal of Marketing. Vol: 82, Issue: 2, Page: 64-84.
Motyka, S., Grewal, D., Aguirre, E., Mahr, D., de Ruyter, Ko, ., Wetzels, M. (2018). The emotional review-reward effect: how do reviews increase impulsivity?. Vol: 46, Issue: 6, Page: 1032-1051. Journal of the Academy of Marketing Science.
Dominique Rouziès and Vincent Onyemah (2018), “Sales Force Compensation: Trends and Research Opportunities”, Foundations and Trends in Marketing, 11(3), 141–212.
Onyemah, V., Rouzies, D., Iacobucci, D. (2018). Impact of Religiosity and Culture on Salesperson Job Satisfaction and Performance. Vol: 18, Issue: 2, Page: 191-219. International Journal of Cross Cultural Management
Roggeveen, Anne L. and Dhruv Grewal (2018), “In-Store Marketing: Existing and Emerging Elements,” in Handbook of Research on Retailing, Eds., Katrijn Gielens and Els Gijsbrechts, Elgar Publishing, 237-250.
Roggeveen, Anne L. and Raj Sethuraman (2018), “Editorial: Current Articles and Future Initiatives,” Journal of Retailing, 94 (December).
Roggeveen, Anne L. and Raj Sethuraman (2018), “Gratitude, Homage, and Reflections from the Co-editors,” Journal of Retailing, 94 (September), iv–v.
Roggeveen, Anne L. and Raj Sethuraman (2018), “Reflections from the Co-editors,” Journal of Retailing, 94 (June).
Roggeveen, Anne L. and Raj Sethuraman (2018), “Understanding the JR Heritage, Publishing in JR, and the Evolving Retail Field,” Journal of Retailing, 94 (March), 1-4.
Freeman, R.E., Phillips, R., Sisodia, R.S. (2018). Tensions in Stakeholder Theory. Business & Society.
Ali, A., Mancha, R., Pachamanova, D.A. (2017). Correcting Analytics Maturity Mypopia. Business Horizons.
Archer-Brown, C., Kampani, J., Marder, B., Bal, A., Kietzmann, J. (2017). Conditions in Prerelease Movie Trailers for Stimulating Positive Word of Mouth. Journal of Advertising Research.
Crittenden, A., Crittenden, V.L., Crittenden, W. (2017). Industry Transformation via Channel Disruption. Journal of Marketing Channels.
Hill, K.M., Blanch-Hartigan, D. (2017). Gender and Apologies in Clinical Interactions. Patient Education and Counseling.
Dhebar, A. (2017). Skimp on Maintenance Today; Pay the Piper Tomorrow. Industrial Management.
Kyung, E.J., Thomas, M., Krishna, A. (2017). When Bigger is Better (and When It is Not): Implicit Bias in Numeric Judgments.
Isenberg, D., Onyemah, V. (2017). Midsize Cities are Entrepreneurships Real Test. Harvard Business Review.
Ottley, G., Hanna, R. (2017). Do Consumers Know Enough to Assess the True Value of Art? A Study of Beliefs and Attitudes Toward the NEA. Journal of Public Affairs.
Grewal, D., Roggeveen A.L., Sisodia, R.S., Nordfait, J. (2017). Enhancing Customer Engagement Through Consciousness. Journal of Retailing.
Ali, Abdul and Matsuno, Ken, (2016). “Mediating Roles of Capabilities between R&D-Marketing Integration and Business Performance,” Journal of Asian Business Studies.
Archer-Brown, Chris, Julie Kampani, Ben Marder, Anjali Bal, and Jan Keitzman. “Trailer Science: an Exploratory Study into the Role of Movie Trailers in Generating Word Of Mouth”. Journal of Advertising Research. (conditional acceptance)
Bal, Anjali, Kelly Weidner, Chris Leeds, and Brian Raaka (2016). "Getting Real About Suicide Prevention in the Classroom and Beyond: Social Marketing Communications for at Risk Individuals." Journal of Marketing Education. (forthcoming)
Weidner, Kelly, Anjali Bal, Samantha Rains, and Chris Leeds (2016). “Tattooing and Brand Sponsorship: How Far is Too Far?” Journal of Product and Brand Management. (Forthcoming)
Bigi, Alessandro, Emily Treen, and Anjali Bal (2016). “Following or Shaping? Do Political Brands Serve or Create Voters?” Journal of Product and Brand Management. (forthcoming)
Freybote, Julia, Lauren Simon, Lauren Skinner Beitelspacher, (forthcoming). “Understanding the Contribution of Curb Appeal to Retail Real Estate Values,” Journal of Property Research.
Crittenden, Andrew B., Victoria L. Crittenden, and William F. Crittenden (forthcoming). “Know Your Business’s Value – Before you Walk Away,” Industrial Management.
Ross, Casey J., William F. Crittenden, and Victoria L. Crittenden (forthcoming). “3D Printing: Big Potential, Little Adoption,” Industrial Management.
Crittenden, Victoria and William F. Crittenden (forthcoming). “Teaching and Learning Disrupted: Isomorphic Change,” Journal of Research in Interactive Marketing.
Beninger, Stefanie, Haya Ajjan, Rania Mostafa, and Victoria L. Crittenden (2016). “A Road to Empowerment: Social Media use by Women Entrepreneurs in Egypt,” International Journal of Entrepreneurship and Small Business, 27(2/3), pp. 308-332.
Roggeveen, Anne L., Jens Nordfält and Dhruv Grewal (2016), “Do Digital Displays Enhance Sales? Role of Retail Format and Message Content, Journal of Retailing, 92 (March), 122-131.
Compeau, Larry D., Kent B. Monroe, Dhruv Grewal and Kristy Reynolds (2016), “Expressing and Defining Self and Relationships through Everyday Shopping Experiences,” Journal of Business Research, 69 (March), 1035-1042. (Invited and reviewed).
Grewal, Dhruv, Yakov Bart, Martin Spann and Peter Pal Zubcsek (2016), “Mobile Advertising: A Framework and Research Agenda,” Journal of Interactive Marketing, (conditional acceptance).
Motyka, Scott, Rajneesh Suri, Dhruv Grewal and Chiranjeev Kohli (forthcoming 2016), “Disfluent vs. Fluent Price Offers: Paradoxical Role of Processing Disfluency,” Journal of the Academy of Marketing Science.
Zhu, Zhen and Ken Matsuno, “Entrepreneurial Proclivity: Its Environmental Conditions and Growth Consequences” Journal of Strategic Marketing, Vol. 24, (1), pp. 20-33. 2016.
Ken Matsuno, “The Effects of Environmental Uncertainty and Entrepreneurial Proclivity on Market Orientation Process and Growth Momentum” Kindai Management Review, Vol. 3, pp. 36-48. 2015.
Kyung, E.J., Thomas, M. (2016). When Remembering Disrupts Knowing: Blocking Implicit Price Memory.
Isenberg, Daniel and Vincent Onyemah (forthcoming), “Fostering Scale Up Ecosystems for Regional Economic Growth,” Innovations (MIT)
Onyemah, Vincent and Simon O. Akpa (2016), “Open Air Markets: Uniquenesses about African Marketing Channels,” International Marketing Review, Vol. 33 (1), 112-136.
Alexander, Andrew, Christoph Teller, and Anne L. Roggeveen (2016), “The Boundary Spanning of Managers within Service Delivery Networks,” Journal of Business Research.
Roggeveen, Anne L. and Dhruv Grewal (2016), “Engaging Customers: The Wheel of Social Media Engagement,” Journal of Consumer Marketing, 33 (March).
Grewal, Dhruv, Anne L. Roggeveen, Rodney C. Runyan, Jens Nordfält, and Maria Elena Vazquez Lira (2016), “Retailing in Today’s World: Multiple Channels and Other Strategic Decisions Affecting Firm Performance,” Journal of Retailing and Consumer Services.
Aguirre, Elizabeth, Anne L. Roggeveen, Dhruv Grewal and Martin Wetzels (2016), “The Personalization-Privacy Paradox: Implications for New Media,” Journal of Consumer Marketing, 33 (March).
Grewal, Dhruv, Anne L. Roggeveen, and Jens Nordfält (2016), “Roles of Retailer Tactics and Customer-Specific Factors in Shopper Marketing: Substantive, Methodological, and Conceptual Issues” Journal of Business Research, 69 (March), 1009-1013.
González, Eva M., Eduardo Esteva Armida, Anne L. Roggeveen, and Dhruv Grewal (2016), “Amount off versus percentage off: When does it matter?” Journal of Business Research, 69 (March), 1022-1027.
Lindström, Annika, Hanna Berg, Jens Nordfält, Anne L. Roggeveen, and Dhruv Grewal (2016), “Does the Presence of a Mannequin Head Change Shopping Behavior?” Journal of Business Research, 69 (February), 517-524.
Mullins, Ryan, Daniel Bachrach, Adam Rapp, Dhruv Grewal, and Lauren Skinner Beitelspacher (2015), “You Don’t Always Get What You Want, and You Don’t Always Want What You Get: An Examination of Control–Desire for Control Congruence in Transactional Relationships,” Journal of Applied Psychology, 100 (July), 1073-1088.
Rapp, Adam, Thomas L. Baker, Daniel G. Bachrach, Jessica Ogilvie, and Lauren Skinner Beitelspacher (2015), "Perceived customer showrooming behavior and the effect on retail salesperson self-efficacy and performance,"Journal of Retailing, 91 (2), 358-369.
Crittenden, Victoria L., and Lauren Skinner Beitelspacher (2015), "Creating a Culture of Confidence: An interview with Sheryl Adkins-Greene, CMO of Marketing Mary Kay Inc," Business Horizons, 58, 371-376.
Crittenden, Victoria L., William F. Crittenden, Kimberly A. Eddleston, Franz W. Kellermanns, and Steven W. Floyd (2015). “Family Business: When you can’t choose your Partners,” Industrial Management, September/October, pp. 12-17.
Crittenden, Victoria L. and William F. Crittenden (2015). “Digital and Social Media Marketing in Business Education: Implications for Student Engagement,” Journal of Marketing Education, 37(3), pp. 131-132.
Crittenden, William F., Victoria L. Crittenden, and Allison Pierpont (2015). “Trade Secrets: Managerial Guidance for Competitive Advantage,” Business Horizons, 58, pp. 607-613.
Crittenden, Victoria L. and William F. Crittenden (2015). “Digital and Social Media Marketing in Business Education: Implications for the Marketing Curriculum,” Journal of Marketing Education, 37(2), pp. 71-75.
Crittenden, Victoria L. (2015). “Sexism and Gendered Marketing: Exploring Critical Issues in the Marketing Classroom,” in Evolving Entrepreneurial Education: Innovation in the Babson Classroom, Eds., Victoria L. Crittenden, Kathy Esper, Nathanial Karst, and Rosa Slegers, Emerald Group Publishing, pp. 411-424.
Crittenden, Victoria L. (2015). “Consistently Diverse,” Business & Management Research Focus, Emerald Group Publishing, pp. 55-57.
Crittenden, Victoria L. and Gerald Albaum (2015). “The Misplaced Controversy about Internal Consumption: Not just a Direct Selling Phenomenon,” Business Horizons, 58(4), pp. 421-429.
Crittenden, Victoria L. and Carolyn Hotchkiss (2015). “Academic Scholarship: A Stakeholder Analysis,” in Evolving Entrepreneurial Education: Innovation in the Babson Classroom, Eds., Victoria L. Crittenden, Kathy Esper, Nathanial Karst, and Rosa Slegers, Emerald Group Publishing, pp. 3-14.
Giglio, Joseph, William F. Crittenden, and Victoria L. Crittenden (2015). “Procurement Strategy: Iron Fist or Velvet Glove?” Industrial Management, January/February, pp. 16-21.
Puccinelli, Nancy, Keith L. Wilcox and Dhruv Grewal (2015), “Consumers’ Response to Commercials: When the Energy Level in the Commercial Conflicts with the Media Context,” Journal of Marketing, 79 (March), 1-18. (Lead Article).
Pelser, Pelser, Ko de Ruyter, Martin Wetzels, Dhruv Grewal, David Cox and Jacqueline van Beuningen (2015), “B2B channel partner programs: Disentangling gratitude and indebtedness,” Journal of Retailing, 91 (December), 660-678.
Aguirre, Elizabeth M., Dominik Mahr, Dhruv Grewal, Ko de Ruyter and Martin Wetzels (2015), “Unraveling the Personalization Paradox: The Effect of Information Collection and Trust-Building Strategies on Online Advertisement Effectiveness,” Journal of Retailing, 91 (1), 34-49.
Hanna, Richard C., Scott D. Swain, and Jason Smith (2015), Email Marketing in a Digital World: The Basics & Beyond,Business Expert Press: New York, NY, ISBN: 978-1-6064999-2-4
Bailey, Jennifer and Richard C. Hanna (2015). “Quickfire! Entrepreneurial thought in action: increasing engagement and overcoming anxiety of complex problems,” in Evolving Entrepreneurial Education: Innovation in the Babson Classroom, Eds., Victoria L. Crittenden, Kathy Esper, Nathanial Karst, and Rosa Slegers, Emerald Group Publishing.
Hanna, Richard C. and Charles Winrich (2015). “What’s so wrong with student subjects? A brief guide to the ins and outs of using student subjects in research” in Evolving Entrepreneurial Education: Innovation in the Babson Classroom, Eds., Victoria L. Crittenden, Kathy Esper, Nathanial Karst, and Rosa Slegers, Emerald Group Publishing.
Iacobucci, Dawn and Vincent Onyemah (2015), “JBBM at 21: Variety of Theories, Methods, and Countries While Giving Further Voice to Emerging Markets Within Africa,” Journal of Business to Business Marketing. 22: 1-2, 73-85.
Onyemah, Vincent and Martha Rivera Pesquera (2015), “Cognitive Ambidexterity in Entrepreneurial Leadership: a Four Country Exploratory Study of Women Entrepreneurs’ Early Customer Acquisition Strategies,” Organizations and Markets in Emerging Economies, Vol. 6, No. 1(11), 10-28.
Roggeveen, Anne L., Dhruv Grewal, Claudia Townsend, and Ram Krishnan (2015), “The Impact of Dynamic Presentation Format on Consumer Preferences for Hedonic Products and Services,” Journal of Marketing, 79 (November), 34-49.