Sonia and Raj Jajoo

Mentors, Bertarelli Institute for Family Entrepreneurship

Sonia and Raj Jajoo

Sonia and Raj Jajoo are the owner of United Color Gems, a 3rd generation company that manufactures and distributes a complete range of finished diamond and gemstone jewelry. The well-integrated company has developed extensive manufacturing and cutting capabilities with high quality control standards. They are wholesalers and their office is located in the heart of NYC. 

Top 3-5 things students can ask you about: Growing a family business, working with family members across generations, global expansion of the business, turning around a business, how next generation can help expand the business.