

Researching and Designing New Ways to Organize Work in the Age of AI
FOCUS QUESTIONS

IMPACTS
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New AI-courses
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Cutting-edge industry research
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Pedagogical innovation
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Groundbreaking scholarly research
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Ethical counsel for programs and faculty
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Theme leadership at the Babson AI Generator Annual Conference
LEADER

Sebastian Fixson
Associate Dean of Graduate Programs and Innovation, F.W. Olin Graduate School of Business
Marla M Capozzi MBA ’96 Term Chair in Design Thinking, Innovation, and Entrepreneurship
Professor of Innovation & Design
Leader of The Generator’s Work Futures Specialty Lab
“AI will have profound effects on what we do at work and how we work together. These are fascinating times to help shape these new forms of work.”
AI research interests
- AI and the Future of Work
- AI in Innovation
- AI in Design
Dr. Fixson concentrates his work on helping people and organizations build innovation capabilities, an increasingly important aspect of the future of work. In his research, he investigates how factors such as structure and governance of innovation processes, practices like design thinking, and the use of digital design tools affect the nature and outcome of innovation work. He teaches innovation, design, and operations management related courses, and has developed new ways of how to teach innovation, including programs, spaces, and simulations.
Recent publications
Schweitzer, J., BenMahmoud-Jouini, S., Fixson, S.K. (2023). Transform with Design: Creating New Innovation Capabilities with Design Thinking. Rotman - University of Toronto Press.
Marion, T.J., Fixson, S.K. (2021). “The Transformation of the Innovation Process: How Digital Tools are Changing Work, Collaboration, and Organizations in New Product Development.” Journal of Product Innovation Management. Vol: 38, Issue: 1, Page: 192-215. Wiley.
Marion, T.J., Fixson, S.K., Brown, G. (2020).“Four Skills Tomorrow’s Innovation Workforce Will Need.” MIT Sloan Management Review. Vol: 61, Issue: 3, Page: 8-13. MIT.