International Consulting Experience for Client Companies

The International Consulting Experience offers significant benefits to client companies, including:

• Action-oriented student teams focused on researching, evaluating, and analyzing a cited business issue
• Experienced Babson College faculty member to coach and advise the student team
• A formal final presentation and written report of analysis and recommendations

Projects deal with current concerns of sponsor organizations in one or more functional areas, such as:

• Marketing plan development
• Marketing strategy/analysis
• Industry analysis
• Business development
• Benchmark/Competitive analysis
• Internet-related projects

Below are a list of project scopes from previous International Consulting Experiences:

U.S. Market Entry Strategy

Review European marketing strategy, identify success factors, and create U.S. market entry strategy for company A’s product line. Specifically investigating target markets/regions, target distributor channels, potential channel partnership/alliances, voice of customer/survey, competitor SWOT, etc. End deliverable desired: Go to Market Strategy and business plan.

FinTechs Effect on Financial Industry

Analysis of FinTech impact on company B’s value chain and business model. Research the developments and changes for the financial industry regarding the most relevant disruptive trends. Identify which of the trends have impact on each step of the value chain. Evaluate what will prevail in the future and determine what that will mean for Company B. End deliverable desired: Two recommendations of where company B should put their focus, and develop a business case in more detail.

Marketing/Business Development

Analyze the U.S. market to verify potential business opportunities (joint production/joint venture), identify the best strategy to improve the market share in U.S., and identify potential investors.

Shift of Business Model

Identify innovative business models and related change management processes of companies that have transitioned from offering on-premise software services to cloud computing services. Provide company C insight into opportunities to improve its value proposition and continue its leadership position in a rapidly changing business environment.

Business Plan Development

Produce a business plan and strategy for current online Spanish content provider to expand business in the Spanish speaking online communities in U.S.

Babson College will plan the logistics for student and faculty travel. The company project contact must be available during the time of the team’s visit which is typically one week in length, and is expected to facilitate opportunities for the team to visit the company facilities, to meet with key constituents/customers and to understand the organization culture. Suggestions for local accommodations and transportation options from the sponsor company is always appreciated.

Projects are reviewed by lead faculty to determine:

• Suitability for undergraduate or graduate student team.
• Depth and/or breadth of scope for semester time frame.