All official Babson College student and alumni organizations, clubs, initiatives, or events are encouraged to use Babson College logos, fonts, and colors.
Students and alumni must follow brand guidelines when using Babson College logos, and use must be approved as outlined here.
Clubs, Organizations, and Alumni Affinity Groups
Official College clubs, organizations, and affinity groups have the option to use official Babson marks in accordance with the guidelines or to create original and unique marks that represent their organizations. When creating original art or logos, groups must include the words Babson College in the mark in brand fonts. (Marks created prior to January 2021 are not subject to this requirement.) We encourage students to align their group’s mark to the College brand, leveraging Babson College colors, fonts, and styles … but we also want to encourage creativity. Original marks should still meet community standards, not violate copyright or trademarks, and be reviewed with College Marketing for compliance.