The Babson College palette is crisp, contemporary, and expansive. The use of color is integral to the Babson brand. Bright, engaging, inviting, and impactful, our color palette visually embodies the emotive expression of the brand.
Babson Green (PMS 3425) is the primary color for the institution. Babson Green should appear on all communications and should be the dominant color used as a visual thread that unites our brand.