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The Babson College Marketing team consists of agile, creative, and seasoned industry professionals. 

Leadership

Kerry Salerno - Vice President & Chief Marketing Officer
Lorraine Daignault - Assistant Vice President, Communications Strategy
James Regal - Senior Director, Marketing Operations
Robin Staley - Senior Director, Marketing Enrollment Strategy
Cheryl Robock - Director, Creative Services
Kristina Feasey - Associate Director, Strategic Marketing and Business Operations/Agile Champion
Kim Mills - Assistant to the VP/CMO and Marketing Administrator

Marketing Enrollment Strategy

Ann Marie Carmichael - Manager, Graduate Enrollment Marketing
Hannah Erb
 - Senior Email Marketing Specialist
Kathy Goldberg - Associate Director, Digital and Brand Marketing
Gena Peditto - Senior Manager, Digital Marketing
Wendy Witt - Manager, Undergraduate Enrollment Marketing

Creative Services

Cathy Cahill - Senior Graphic Designer
Anne Dauchy -Senior Graphic Designer
Kayla Fitzgerald - Graphic Designer
James Kiley - Senior Editor

Communications Strategy

Elizabeth Atwater - Associate Director, Content Strategy (Enrollment Marketing & Brand Content)
Eric Beato - Editorial Director
John Crawford - Senior Journalist
Lynda Curtis - Senior Manager, External Communications
Paul DeWolf - Associate Director, Multimedia
Karl Klaussen - Marketing Content Specialist
Bryan Lipiner - Digital Content Specialist
Maggie McGinnis - Multimedia Producer
Anne O'Rourke - Director, Institutional Communications
Genevieve Rajewski - Director, Content Strategy

Marketing Operations

Christopher Brown - Interactive Design Specialist
Todd Mattuchio - Manager, Marketing Data & Analytics
Adam Pearlman - Interactive Web Development Specialist
Wendy Schoenfeld - Business Analyst

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